Television

Star Plus most watched pay TV channel across genres in Week 35

Star Utsav was the most watched channel on all platforms across genres

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2020/09/16/star.jpg?itok=6SFoLV6V

BENGALURU: Star India’s Hindi GECs’ Star Plus and Star Utsav topped all the three across genres weekly lists published by Broadcast Audience Research Council of India in the public domain for Week 35 of 2020 (Saturday, 29 August 2020 to Friday, 4 September 2020, week or period under review). While Star Utsav topped BARC’s weekly lists of Top 10 Channels on All Platforms Across Genres and Top 10 Free Channels Across Genres, flagship Hindi GEC Star Plus topped BARC’s weekly list of Top 10 Pay Channels Across genre during the period under review. Further, Star Plus was ranked second in BARC’s weekly list of Top 10 Channels on All Platforms Across Genres.

Hindi GEC’s once again prop up Television Viewership

BARC data reveals that viewership in Week 35 and Week 34 was the same at 16.9 billion weekly impressions. Analysis of BARC data for the Top 2, 3, 4, 5 or 10 channels of genres/sub-genres/languages/ platforms in the public domain indicates that as in the case of Week 34, it was again Hindi GECs’ that propped up television viewership. The Top 5 Kids, Hindi and English Movies and News channels in 10 languages lost viewership in Week 35 of 2020 as compared to the previous week. Analysis of BARC data for the top 4, 5 or 10 GEC channels reveals that though GEC viewership climbed up slightly, GECs’ of most languages lost viewership, while the Hindi GEC genre, which is quite a large genre, gained viewership. To quite an extent, Hindi GECs’ helped maintain television viewership in terms of weekly impressions. It must be noted that Week 34 of 2020 had witnessed the largest drop on 0.7 billion weekly impressions from the 17.6 billion weekly impressions in Week 33 of 2020.

Top 10 Channels on All Platforms Across Genres

The Top 10 Channels on All Platforms Across Genres were all GECs’. Hindi GECs’ dominated the list in Week 35 of 2020. There were eight of them present in the Across Genres on All Platforms list in Week 35 of 2020. Besides the 8 Hindi GECs’, there was one channel each from the Tamil and Telugu genres. As mentioned above, Star India’s Hindi GEC Star Utsav continued heading BARC’s weekly list of Top 10 Channels on All Platforms Across Genres in Week 35 of 2020 for the fourth week in a row.  As a matter of fact, 8 of the 10 channels in BARC’s Weekly list for Week 35 of 2020 were the same as in the previous week. Two Telugu channels from the weekly list for Week 34 0f 2020 exited and were replaced by two Hindi GECs’ in Week 35 of 2020. Zee Entertainment Enterprises Limited (Zeel) flagship Kannada GEC and the Network18 (Viacom18) affiliated ETV Telugu exited and were replaced by Zeel’s flagship Hindi GEC Zee TV and Viacom18’s Hindi GEC Colors Rishtey.

There were 3 Star India channels, two channels each from Sony Pictures Network India (SPN) and Zeel and one channel each from Enterr 10 Television, Sun TV Network (Sun TV) and Network18/Viacom18 in the list for Top 10 Channels on All Platforms Across Genres in Week 35 of 2020.

Please refer to the chart below:

Top 10 Pay Channels Across Genres

Sun TV gave way to Star Plus which led BARC Weekly list of Top 10 Pay Channels Across Genres during the period under review. Nine of the 10 channels in BARC’s weekly list for Week 35 of 2020 were the same as in the previous week, but with some shuffling of ranks. Zee Kannada, exited the list and was replaced by Star India’s flagship Tamil GEC Star Vijay. BARC’s weekly list of Across genres pay channels was dominated by two South Indian languages GECs’ – there were six of them – three each from the Tamil and Telugu genres and four Hindi GECs’ in the list for Week 35 of 2020.

There were three channels each from Star India and Star India two channels from Network18/Viacom18 and one channel each from SPN and the Sun Tv Network in BARC’s weekly top pay channels list for Week 34 of 2020. Please refer to the chart below.

Top 10 Free Channels Across Genres

Star Utsav headed BARC’s weekly list of Top 10 Free Channels Across Genres in Week 35 of 2020. All of the 10 channels in BARC’s weekly list of Top 10 Free Channels Across Genres in Week 35 of 2020 were the same as in Week 34 with only one shuffling  ranks - Zeel’s Big Magic moved up one rank to eighth place and Viacom18’s Hindi Movies channel Rishtey Cineplex dropped a rank to ninth in Week 35 of 2020 as compared to Week 34.

There were three channels from Zeel, two channels from Viacom18 and one channel each from B4U Network, Enterr 10 Television, Goldmine Telefilms, SPN and Star India in BARC’s weekly list of Top 10 Free Channels Across Genres in Week 35 of 2020. There six Hindi GECs’ and four Hindi Movies channels in BARC’s weekly list of Top 10 Free Channels Across Genres in Week 35 of 2020. Please refer to the figure below:

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/12/02/ies-arnab.jpg?itok=mhzbyjUs
Republic Media Network concludes first ‘India Economic Summit’

Mumbai: Republic Media Network concluded the first edition of ‘India Economic Summit 2021’ on 26 November. The event put a spotlight on contemporary economic issues and was attended by union ministers, policymakers, corporate honchos, economists and business leaders at the Taj Palace in New Delhi....

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/12/02/news18-india1.jpg?itok=x0x9PQMo
News18 India wins 'Most Admired Brand of the Year' at ACEF Asian Leaders Awards

News18 India, one of the leading national Hindi news channels from News18 Network, has been winning major accolades for its content, formats, and campaigns over the years.

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/12/02/susan-arnold.jpg?itok=_vI_kj2r
Susan E Arnold named Disney’s chairman of board

The Walt Disney Company board of directors announced that it has elected Susan E Arnold as chairman of the board, effective 31 December.

Television TV Channels People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/12/02/mib-logo.jpg?itok=lPmkejWI
MIB to implement TRP committee recommendations and bring back news ratings soon: Anurag Thakur

The union minister of information and broadcasting Anurag Thakur has said that the I&B ministry will ensure that the recommendations in the TRP committee’s report are implemented swiftly and news channels ratings are brought back to give relief to news broadcasters.

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/12/02/ndtv-taboola.jpg?itok=dSBKdvxd
NDTV Convergence signs 10-year, Rs 750-crore deal with Taboola

Mumbai: NDTV Convergence has signed an exclusive 10-year deal with Taboola, a global leader in powering recommendations for the open web, helping people discover content they may like. The decade-long deal is based on mutually-determined projections, including growth in traffic, and cumulatively...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/12/02/mo.jpg?itok=-WRuF4_J
ManoramaOnline unveils its Christmas 2021 campaign

Mumbai: Since 2018, Kerala has been violently tossed around by a spate of disasters, from cyclones and floods to the pandemic. But each time, Kerala has bounced back with renewed vigour. Festive seasons like Onam, Christmas, or Vishu have not been celebrated offline as they used to be, thanks to...

Television TV Channels Regional
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/12/01/deloitte-nbf.jpg?itok=Q4Q7KMUX
Deloitte India associates with News Broadcasters Federation

News Broadcasters Federation (NBF) has partnered with Deloitte India to launch an integrated performance and rewards forum for the news broadcasting industry. This is the first-ever such association in the media domain.

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/12/01/news18.jpg?itok=zVPRkbVM
News18 Madhya Pradesh/Chhattisgarh launches 'Park Ki Peeda' campaign

Mumbai: Public parks are a key element in any urban landscape today and with changing lifestyles and increasing construction the importance of public parks has increased manifold. These are areas that create a sense of community besides being the green lungs for the local area. Given the...

Television TV Channels Regional
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/12/01/mas.jpg?itok=BFouPYOn
Mashal Sports announces schedule for PKL season eight

Mashal Sports has announced the schedule of the first half for Vivo Pro Kabaddi League season eight that will begin from 22 December at 7:30 p.m. The entire season will be conducted at the Sheraton Grand Bengaluru Whitefield Hotel and Convention Centre without spectators.

Television TV Channels Sports

Sign up for our Newsletter

subscribe for latest stories

* indicates required