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CASE STUDY: How the ABP Majha & UNICEF tie-up aided Covid relief

Mumbai: The ten-day-long festival of Ganesh Chaturthi is usually one of the most awaited events in Maharashtra. But as the deadly wave of the Coronavirus outbreak swept through the country last year, the celebrations marking the birth of Lord Ganesha were also muted. To mark the occasion amid the...

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BL Agro’s ambitious Rs 150 crore expansion plan

Mumbai: BL Agro Industries Limited, one of the fastest growing edible oils and food products companies in India, with a turnover of Rs 2500 crore is on an aggressive expansion mode with extensive brand endorsements to reach out to target audiences.

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Dabur dons Kovirakshak kit, as ASCI doffs Chyawanprash ad

Mumbai: India’s leading FMCG major Dabur India Limited Tuesday announced the launch of Dabur Kovirakshak Kit that includes Chyawanprash, Giloy, Tulsi and Juri-Tap products. A company message said the product is “A combination of time-trusted ayurvedic medicines to help in faster recovery from...

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CarDekho empowers Product and Tech leadership teams

MUMBAI:  The CarDekho Group has fortified its leadership team through five engineering and product leadership appointments at their Gurgaon office. Sandeep Singh and Mayank Kapoor joined as vice presidents – Engineering, Manjeet Dahiya is vice president – Artificial Intelligence, Machine Learning...

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CultFit ropes in Nora Fatehi as brand ambassador

Fitness brand CultFit on Friday onboarded Bollywood actress Nora Fatehi as its brand ambassador. She is the first female brand ambassador for CultFit, which has been endorsed by actors Hrithik Roshan and Tiger Shroff in the past.

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