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Marketers want news channel viewership data to be more frequent

The Broadcast Audience Research Council (BARC) and the representatives of the news genre have often been at loggerheads; the latter having several complaints regarding how the measurements work.

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TRP scam: Mumbai Police files charge sheet

NEW DELHI: After a rigmarole of over one month, Mumbai Police has filed a charge sheet in the court, in the fake TRP scam, which was busted by the city police following a complaint by Hansa Research Group, a part of the Broadcast Audience Research Council (BARC).  So far, 12 arrests have been made...

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Bombay high court gives India today TV a clean chit

If anyone thought that the TRP manipulation row has ended, the news is that it is far from over. Last fortnight, the Bombay high court stayed an order passed by BARC disciplinary committee and directed BARC India not to take any coercive action against India Today group subject to a deposit of Rs 5...

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3 Reasons why news industry is miffed with BARC

The recent TRP manipulation scam has reopened old wounds that news channels and Broadcast Audience Research Council (BARC) had been mending. The genre had never been absolutely satisfied with how the authority is measuring ratings and the recent sequence of events has once again brought the matter...

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Those who flaunted BARC ratings are questioning it now: TV9's Barun Das

TV9 CEO Barun Das says he feels like an outcast. While he’s unsure whether BARC’s decision to hit the pause button on TRP for news channels will prove to be good or bad in the long run, he thinks singling out the news business in this way is cause for concern.

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