Out Of Home

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Lemma & Elevision together deliver first ever programmatic DOOH campaign in MENA

NEW DELHI:  Lemma, pioneer in programmatic digital out of home, along with Elevision Media, a leading OOH firm in the UAE blazed a new trail, launching the first programmatic DOOH campaign in Dubai for Microsoft’s Azure’s “Global cloud. Local presence” brand message. 

MAM Media and Advertising Out Of Home
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Moving Walls And TPS Engage announce global DOOH partnership

NEW DELHI: Moving Walls and TPS Engage have entered a global partnership to accelerate the adoption of automated and audience-driven OOH (Out-of-Home) and place-based advertising.  As part of the initial deal, Moving Walls Group’s supply-focussed subsidiary, Location Media Xchange (LMX) will enable...

MAM Media and Advertising Out Of Home
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Eyetalk Media Ventures launches data-driven audience measurement tool

NEW DELHI: Content-driven integrated DOOH media company, Eyetalk Media Ventures has launched PEOPLE - a unified data management platform that gathers, organises and activates first, second- and third-party data. While the OOH industry post the Covid2019 pandemic moves from selling location - media...

MAM Media and Advertising Out Of Home
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Kinetic Worldwide launches IOM, an OOH planning tool in the new normal

NEW DELHI: Global player in the out-of-home (OOH) media industry, GroupM’s Kinetic Worldwide, today announced the launch of India On The Move (IOM). IOM is Kinetic India’s latest proprietary tool developed fully in-house to help understand audience traffic patterns.

MAM Media and Advertising Out Of Home
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NDMC issues warnings to illegal hoardings at Connaught Place, Khan Market

NEW DELHI: Taking stern measures against illegal, oversized signages and hoardings installed without permission, the New Delhi Municipal Council (NDMC) issued a legal notice to shop owners of Connaught Place and Khan Market.  As per NDMC, the warning has been issued to the owners in its...

MAM Media and Advertising Out Of Home

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