Television

English GEC genre becomes top gainer in Chrome DM week 50

The genre grew by 16.20 per cent.

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MUMBAI: English GEC genre has become the top gainer in week 50 of Chrome Data Analytics and Media data. The genre grew by 16.20 per cent. In this genre, Comedy Central channel gained the highest OTS with 42.5 per cent in 6 metros market.

OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

This week, English movies gained second position and grew by 12.10 per cent in 6 metros market. In this genre, Romedy NOW channel gained the highest OTS with 49.2 per cent. Sports genre stood in the third position by gaining 8.21 per cent in All India 1 lakh+ market. DD Sports secured the highest OTS with 97.8 per cent.

Business news genre stood in the fourth position in six metros market and grew by 4.28 per cent. CNBC Awaz channel gained the highest OTS with 85.3 per cent. Kids genre stood on the fifth position and grew by 3.49 per cent in all India 1 lakh+ market. In this genre, Discovery Kids gained the highest OTS with 90.1 per cent.

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