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Hindi GEC most benefited genre in Chrome DM week 49

With a growth of 2.16 per cent as compared to last week (48), the Hindi GEC genre marked the highest opportunity to see (OTS) among all categories in week 49 of Chrome Data Analytics & Media. In the Hindi GEC genre, Star Utsav gained the highest OTS with 99.5 per cent in HSM excluding the less...

Television TV Channels Viewership
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English news most benefited genre in Chrome DM week 40

MUMBAI: With a growth of 0.34 per cent as compared to last week (39), the English news genre marked the highest opportunity to see (OTS) among all categories in week 40 of Chrome Data Analytics & Media.  In the English news genre, Loksabha TV gained the highest OTS with 97.6 per cent in six...

Television TV Channels Viewership
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English GEC most benefited genre in Chrome DM week 39

Every over the top (OTT) platform is raging about India’s diverse market and untapped opportunity. While others are testing the water with Tamil, Telugu, Bengali and Marathi apart from the regular fanfare of English and Hind shows, Singapore based Spuul is going the Bhojpuri way as well.

Television TV Channels Viewership
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Kids the most benefitted genre in Chrome DM week 35

Week 35 of Chrome Data Analytics and Media saw the highest growth of 0.73 per cent compared to week 34. The Kids genre was the top gainer with 0.73 per cent growth. In the kids genre, Nickelodeon gained the highest OTS with 90.5 per cent in All India 1 Lakh+ market.

Television TV Channels Viewership
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Business news most benefitted, English GEC most affected genres: Chrome DM

MUMBAI: With a growth of 1.04 per cent as compared to last week (35), the Business news genre marked the highest opportunity to see (OTS) among all categories in week 36 of Chrome Data Analytics & Media. In the business news category, Zee Business gained the highest OTS in six metros with 85.2...

Television TV Channels Viewership

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