Television

Gujarat elections boost news channel ratings as Republic continues to lead English News

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2017/12/16/Gujarat_elections.jpg?itok=N5JCxB4S

BENGALURU: Rahul Gandhi’s shenanigans and Narendra Modi’s sudden and unexpected belligerence at rallies leading up to the Gujarat state assembly elections have resulted in bolstering sagging news viewership, especially for the English news genre. According to Broadcast Audience Research Council of India (BARC) data for week 49 of 2017 (Saturday, 2 December 2017 to Friday, 8 December 2017), combined ratings of the top-five English news channels (All India (U+R): NCCS AB : Males 22+ Individuals) increased by 12 percent as compared with the previous week.

 While the two politicians put on a spectacle for the viewers, it was the second-ranked Times Now that gained the most–both in terms of viewership as well as percentage of increase in viewership. The channel gained 0.138 million impressions and 22.2 percent increase in percentage of viewership growth during week 49 as compared to week 48 of 2019. However, this was not enough to beat its bête noire and displacer at the top spot–the Arnab Goswami-led Republic TV. Times Now was ranked second during the week under review (week 49 of 2017) with 0.759 million weekly impressions as compared to the genre leader Republic TV’s 0.819 million weekly impressions. Republic TV gained 0.11 million weekly impressions in week 49 and grew by 15.5 percent as against the previous week.

At third was India Today Television in week 49 of 2017 with 0.339 million weekly impressions–the channel witnessed growth of 0.045 million weekly impressions, or 15.3 percent. Following India Today Television was CNN News 18 at fourth place with 0.233 million weekly impressions. CNN News 18 jumped a rank from the previous week’s fifth place with a gain of 4,000 impressions or 1.7 percent as compared to the previous week. Slipping a rank from the previous week’s fourth to fifth and losing 0.044 million impressions (losing 16.7 percent) was the Prannoy and Radhika Roy-led NDTV 24x7.

Hindi News

Hindi news channels also witnessed growth in ratings–the combined ratings of the top-five Hindi news channels-HSM (U+R): NCCS All : 15+ Individuals-grew by 6.6 percent in week 49 of 2017 as compared with week 48. All the channels in week 49 retained their week 48 rankings during the latest week. As expected, the biggest gainer during the week under review in terms of number of impressions as well as growth percentage was the genre leader Aaj Tak with a gain of 12.045 million impressions and growth of 11.1 percent. Aaj Tak recorded 120.442 million weekly impressions during week 49.

At second place in the Hindi News genre in week 49 of 2017 was Zee News with 95.018 million weekly impressions. The Essel group’s premier Hindi News channel gained 5.110 million weekly impressions and viewership growth of 5.7 percent in week 49 as compared to week 48. India TV with 94.135 million weekly impressions was ranked third – the channel had gained 4.568 million weekly impressions and grown by 5.1 percent in week 49 as compared to week 48.

At fourth rank in week 49 of 2017 was ABP News with 91.065 million weekly impressions. ABP News which recorded a gain of 2.6 percent and 2.288 million weekly impressions Completing the top five Hindi News channels quintet was News 18 India with 86.576 million impressions. News 18 India gained 6.269 million weekly impressions and its viewership grew by 7.8 percent in week 49 of 2017 as compared to week 48.

Also read:

MIB bumps up TV channel processing fee

Hindi news channels alter programming for Gujarat elections

Sun TV's unassailable lead continues, while Zee TV leads Hindi across genre

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/16/out.jpg?itok=bNsHV0ai
NewsX gets into long-term partnership with Outbrain Engage suite of products

MUMBAI: Outbrain, the discovery and native advertising feed for the open web, announced that it has signed an exclusive long-term partnership with News X, one of India’s top English language Publishers. The partnership will allow News X to fully leverage the Outbrain Engage platform by maximising...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/16/star.jpg?itok=4eJAHUWG
Star World announces #TheBestBoss contest on World Boss Day

MUMBAI: The Office certainly holds a special place in every fan’s heart for mixing that special mockumentary styled humor no other show has been able to manage. Star World, India’s leading English entertainment channel has brought this rib-tickling comedy series to television screens for the first...

Television TV Channels English Entertainment
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/16/cnn.jpg?itok=BEGhasyR
CNN-News18 curate special programming line-up for Assembly Elections 2019

MUMBAI: CNN-News18 has announced extensive programming to apprise the viewers of all the major national and political developments during the elections. After the fierce battle in the Loksabha elections, major political parties have once again geared up for an intense political contest in...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/16/net.jpg?itok=vAIIiC0M
Network18 subscription revenue sees 43% YoY growth in Q2 FY20

Network18 Media and Investment has posted 43 per cent YoY growth in subscription revenue in Q2 2020, continuing the 48 per cent growth YoY witnessed in Q1. The company’s digital revenues grew by 10 per cent YoY to Rs 46 crore. Sharp display advertising growth in News18.com (especially vernacular)...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/16/dangal-tv.jpg?itok=hSzOHZIK
BARC week 40: Dangal most watched channel across genres

Two channels – Enterr 10 Television’s free to air (Free or FTA) Hindi GEC Dangal and the Sun Tv Network’s flagship Tamil GEC Sun TV having been vying for the top slot in Broadcast Audience Research Council of India (BARC) weekly lists of Top 10 Channels across genres as mentioned by us earlier.

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/16/Bastawalla.jpg?itok=EWO5L1Rg
SPN’s Neville Bastawalla on ‘massification’ of niche sports and Australian Open broadcast extension

Sony Pictures Networks India’s (SPN) sports segment is highly focusing on niche segments and so Tennis Australia and SPN have extended their broadcast deal by three years at the official Australian Open 2020 media launch.

Television TV Channels Sports
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/16/chrome.jpg?itok=w9ffptr5
Music genre is top gainer in Chrome DM Week 41

Music genre has become the top gainer in week 41 of Chrome Data Analytics and Media data. The genre grew by 1.01 per cent. In this genre, 9XM channel gained the highest OTS with 97.3 per cent in HSM excluding

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/15/spn.jpg?itok=Kc7_kZGS
Sony Pictures Networks India doubles the Joy of Diwali with their #AbIndiaAurBhiHappy offer for its premier channels, Sony Entertainment Television (SET), Sony SAB and Sony MAX

MUMBAI: This festive season, Sony Pictures Networks India (SPN) brings cheer to the Hindi entertainment loving Indian viewers through its ‘Ab India aur bhi Happy’ offer. Bringing joy to every household, SPN has announced a special offer, allowing consumers to avail of a festive à-la-carte pricing...

Television TV Channels GECs
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/15/epic.jpg?itok=fz5WGrbU
India on a plate: celebrate world food day with Epic Channel

MUMBAI: 16th October 2019 marks the 74th anniversary of the inception of ‘The Food and Agriculture Organization’ of the UN. Since 1979 this historic event has been annually celebrated as World Food Day in over 150 countries. Joining the celebrations, EPIC Channel - India Ka Apna Infotainment -...

Television TV Channels English Entertainment

Sign up for our Newsletter

subscribe for latest stories