Uday Sodhi

Pages

Latest News

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/02/iru.jpg?itok=weYKOV7U
SonyLIV, Applause Entertainment announce first Tamil original 'Iru Dhuruvam'

Startled at the sudden disappearance of his wife Geetha, Viktor an astute cop gets cracking on the case. But as he probes deeper, a series of gruesome murders put the entire city in panic leaving him in a predicament.

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/23/sonyliv.jpg?itok=SfEpfc02
SonyLIV and OnePlus announce a strategic alliance to boost content offering for consumers

MUMBAI: SonyLIV locked in a multi-year strategic partnership with OnePlus, the global technology brand ahead of their much-awaited upcoming OnePlus TV launch in India. This alliance will open access to the extensive content library of Sony Pictures Networks India for OnePlus Smart TV users spanning...

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/01/SonyLIV_Tamil_Telugu.jpg?itok=xr2K5ihw
SonyLIV aims for Tamil, Telugu markets with original-first strategy

As content consumption in regional languages is going to be the next big thing, over-the-top platforms in India are expanding their footprint in every major market. SonyLIV, which already made its foray in other local markets, has now marked its entry in South India.

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/05/15/bheam.jpg?itok=tolzWHhP
Kids' OTT content in India set for significant investment and potential shake up

Earlier this month, Netflix did something it rarely does. The streaming giant made an acquisition, only the third in its history, of a children’s media brand called StoryBots. Though the details of the deal weren’t disclosed, it’s safe to assume it didn’t cost the Reed Hastings-led company a...

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/04/26/MTA.jpg?itok=-70nApFw
Indian marketing industry not ready for multi-touch attribution

While multi-touch attribution (MTA) might be the need of the hour, given the ever-increasing size of the mobile marketing space, the industry is still not ready to work on the format as it might further aggravate the problem of ad fraud. The point was unanimously made by several speakers at the...

MAM Marketing MAM

Sign up for our Newsletter

subscribe for latest stories

* indicates required