MUMBAI: US media conglomerate News Corp has announced that its Group Director, Strategy and Corporate Affairs, Europe and Asia Matthew Anderson will step down from his position in London effective 31 March 2012.

Anderson will fulfil plans to return to the San Francisco Bay Area with his family and pursue new opportunities. He will continue his relationship with News Corp. as a senior advisor to the company focusing on select international initiatives and relevant directorships.

News Corp. chairman, CEO Rupert Murdoch said, "For more than a decade,Matthew has made a valuable contribution to building News Corporation?s businesses in Europe, Asia and the Middle East. He is a tenacious and effective executive whose counsel and skills have made a real difference".

Anderson began working with Star TV and News Corporation in 2000 when he was chief executive for the Asia Pacific region of Ogilvy Public Relations Worldwide based in Hong Kong.

In 2005, he joined British Sky Broadcasting, where he served as Group Director, Communications and Brand Marketing, playing a role in developing Sky?s ?Believe in better? brand positioning and ?The Bigger Picture? social and environmental initiatives. Sky became the world?s first carbon neutral
media company - a target that News Corporation achieved several years later. Matthew joined News Corporation in April 2008 with a broad remit across Europe and Asia. In addition to his executive responsibilities, Anderson represents News Corp on the Boards of Moby Group and Sky Pro Cycling.

News Corp Deputy COO and Chairman and CEO International James Murdoch said, "Matthew has played a key role in many of our most important projects for more than ten years. He has ranged across varied and wide terrain, and has been a versatile, resourceful and highly insightful colleague. The whole team will miss him greatly. Upon his long planned return to California with his family we wish him the very best and look forward to the next chapter."