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Mumbai: Aditya Birla Health Insurance (ABHI), in association with Dentsu Creative India, has launched its latest campaign. The campaign highlights the perks of taking 10,000 steps every day and encourages individuals to adopt a healthy and active lifestyle.
Mumbai: 2023 marks the 150 anniversary of Levi’s 501 jeans and the original template from which all other jeans have descended. The 501 Original has been worn by millions of changemakers, risk takers, experimenters, thinkers, icons and creatives over the course of its brilliant 150 year history.
Mumbai: Business Today's 31 Anniversary issue cover is the first ever Artificial Intelligence (AI) software generated cover, and it is set to set a new trend. Google CEO Sundar Pichai's AI created avatar graces the cover of the issue, which includes an exclusive interview decoding Google's India...
Mumbai: Flipkart, one of India’s e commerce marketplaces, has awarded its digital AOR mandate to 22feet Tribal Worldwide, following a multi agency pitch. The mandate includes managing Flipkart’s digital campaigns and strategy. 22feet WW will help the brand drive business growth through creativity,...
Mumbai: After a multi agency pitch, Eveready, the energy brand, has appointed Ogilvy India as their partner. Ogilvy’s Mumbai and Kolkata offices will handle this exciting mandate. Eveready is a household name playing an integral part in everyday lives of millions of Indians. The brand endeavours...
