MUMBAI: English Movies genre has become the top gainer in week 39, 2020 of Chrome Data Analytics and Media data with a steep surge. The genre has grown by 5.21 per cent.
In this genre, Romedy Now has gained the highest OTS with 51.8 in the six metros. OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.
This week, youth as emerged as the distant second on top gainers list with a growth of 1.19 per cent in HSM excl <1L market. In this genre, MTV has gained the highest OTS with 89.6 per cent.
Among other genres, Business News, Kids, Hindi News have seen growths of 0.99, 0.85. 0.65 per cent respectively.