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MUMBAI: Religious genre has become the top gainer in week 36, 2020 of Chrome Data Analytics and Media data. The genre grew by 0.81 per cent. In this genre, Sanskar has gained the highest OTS with 98.2 per cent in HSM excl <1l market. OTS is the actual census-based percentage connectivity of a...
Seventy-one per cent of youth in our country are inspired by content. The number has moved from 58.4 per cent in 2016 to 71 per cent in 2018, revealed a new study by MTV Insights Studios ‘Mera Bharat Amazeballs’. Millennials are digital natives and they seek content beyond the confines of...
Former head of marketing: Network18 Digital, Sangeetha Aiyer, has been appointed as the head of marketing, NBCUniversal India. She will be responsible for the marketing, digital and promotional strategy of Universal Pictures theatrical products in India.
MUMBAI: English GEC genre has become the top gainer in week 52 of Chrome Data Analytics and Media data. The genre grew by 3.37 per cent. In this genre, Comedy Central channel gained the highest OTS with 44.6 per cent in 6 metros market. OTS is the actual census-based percentage connectivity of a...
English movies genre has become the top gainer in week 48 of Chrome Data Analytics and Media data. The genre grew by 0.69 per cent. In this genre, Warner Brothers channel gained the highest OTS with 46.2 per cent in 6 metro market.
