Television

MTV launches the hunt for india's biggest memer with #MTVMemeStars

MTV Memestars is a nationwide call out to the most creative minds to showcase their ‘meme magic’ o

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2021/02/08/mtv.jpg?itok=fx15Lao5

MUMBAI: Scroll through your social media anytime, anywhere and BAM- Meme ki Duniya mein aapka swagat hai!

From Goa plans (that never take off!) to lockdown woes, ghar ke kaam to ghar se kaam, New Year, New Me to New Year, Same Disappointment - there is a Meme for almost everything! With memes increasingly becoming the go to language of the Gen-Z, it has undeniably unified the globe with bountiful of quirk, sarcasm and laughter. Needless to say, the year gone by has only catapulted this raging phenomenon into newer directions and we can’t thank the creative minds behind this enough! MTV, India’s leading youth entertainment brand is here to ride on this fervour with #MTVMemestars- India's first-of-its-kind hunt to find the Ultimate Meme Maker.

MTV Memestars is a nationwide call out to the most creative minds to showcase their ‘meme magic’ on social media. Every week, MTV announces one interesting theme for the week. All the meme enthusiasts need to do is upload their authentic memes related to that week’s theme, as their entry via an Instagram, Facebook or Twitter post or a story, tagging @mtvindia, along with the hashtag #MTVMemestars.

The participants send their entries on thematic meme-based tasks for 10 weeks. One lucky winner is chosen as the 'Memer of the Week' every week, which gets them a direct entry into the finale of MTV Memestar. The finale will see ten shortlisted winners competing in the ultimate meme battle and have some of the popular names from the MTV FAM and the meme community felicitating the winner with a whopping prize money of 1 lakh and the coveted title of MTV Memestar.

Viacom18  youth, music & english entertainment marketing head  Navin Shenoy said, “Memes have increasingly become an integral part of GenZ’s conversations and there's absolutely no dearth of meme creators who have been giving us all a chuckle amidst the prevalent doomscrolling. According to MTV Youth Study 2019, 34% of Gen Z considers memes to be amongst the top 3 type of content pieces that they share from their personal handles. With #MTVMemestars we aim to give the best memers in India a voice, as they give today's youth ways and means to express themselves.”

With Meme Masterclasses where pro-tips get dished out by some of the OG memers and a meme-gyaan series every Wednesday at 7 PM on MTV India’s social handles called Meme Ki Baat, where our very own Mallika-e-Meme, Yukti Arora, brings you the latest meme trends & meme gup-shup in a quirky avatar coupled with Tehzeeb and swag, in equal measure - MTV Memestars promises to be your one-stop destination for all things Meme.

Joining us in this meme ride are the OGs of the meme community, RVCJ Media, a pioneer in ‘Viral’ content curation with over 20MN followers on Facebook and 4.7MN on Instagram; The Indian Idiot, a digital home to the youth that provides a perfect platform for learning, pop culture, news and everything that’s trending; SociallyHoe, a master in all things Meme and Pun; The Desi Feed India, a one-stop shop for all things news, pop culture, memes and a lot of entertainment and The Indian Meme, curator of the best desi content. These meme stalwarts are all set to judge the contests in their allotted weeks and pour in their support for the meme community.

From 2020 ka Farewell, Weekend Plans to Proud to be Desi, Valentine’s Day or the Oh-so gloomy Mondays, and more…the budding memers have a chance to play around with exciting themes and put their creative skills to test! In the first five weeks so far, MTV Memestars has received a total of 2500+ striking entries with the social media, TV reach and engagement scaling up to 27.5MN and 2.5MN respectively. Hold on to your breaths as the best is yet to come! With some of the best names from the meme community coming together for this initiative, the meme fest is spreading like wildfire!

So get set for the ultimate battle of the memers and join us tagging @mtvindia on Instagram, Facebook and Twitter with the hashtag #MTVMemestars and ace it with your wit and humor, the Meme way!  

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/18/save_me.jpg?itok=X-xe2-mf
OTMC brings popular K-drama 'Save Me 2' to India

Content production and distribution hub One Take Media Co (OTMC) continues to be the leader in Korean drama (K-drama) series acquisition in India as it announces to bring the popular K-drama "Save Me 2" to Indian audiences.

Television TV Shows Drama Series
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/18/den-networks.jpg?itok=1A571LRW
Den Networks posts consolidated revenues of Rs 294 cr in Q3 FY22

Den Networks has released its financial results for the third quarter of FY 2022. The company reported consolidated revenue of Rs 294 crore and consolidated EBITDA of Rs 50 crore.

Television TV Channels Terrestrial
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/18/img_18012022_163457_800_x_800_pixel.jpg?itok=J9TO6dcR
Network18’s revenue up by 16.5% YoY at Rs 1657 cr in Q3 FY22

Mumbai: Network18 Media and Investments on Tuesday announced the third-quarter results for FY 2022. The media company reported its highest ever EBITDA at Rs 373 crore with margins of 22.5 per cent. It reported the highest ever quarterly revenue of Rs 1657 crore up by 16.5 per cent year-on-year....

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/18/img_18012022_160039_800_x_800_pixel.jpg?itok=R02fOZdb
Zeel's sales director Ankit Anthwal moves on

Mumbai: Zee Entertainment Enterprises Ltd's (Zeel) director of sales Ankit Anthwal has announced his decision to move on from the company after a six-year stint. 

Television TV Channels People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/18/epic_0.jpg?itok=sppDFQzd
IN10 Media partners with DistroTV to expand Epic channel’s global presence

Mumbai: Epic channel, the flagship channel from the house of IN10 Media Network, has partnered with streaming television platform DistroTV to increase its global presence. DistroTV is a division of California-based media technology company DistroScale. As per the partnership, the channel will be...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/18/vbs.jpg?itok=XdCVhZfm
VBS 2022: Getting ready for the post-pandemic world

Indiantelevision.com is back with the 18th edition of the Video & Broadband Summit (VBS). The day-long summit will be held virtually on 19 January 2022, from 10.00 am to 5.00 pm. VBS 2022 is co-powered by broadpeak. Disney Star is presenting partner and NxtDigital is the summit partner.

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/18/epic.jpg?itok=IfwDKMzJ
EPIC’s new philosophy- ‘Soch Se Aage’- keep the creators going

IN10 Media Network’s infotainment channel EPIC started its journey in 2014 with content focusing on Indian history, folklore, and mythology. And since then the channel has continued to recognize the opportunity for differentiated content and experimented with it.

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/17/img_17012022_184803_800_x_800_pixel.jpg?itok=gtFQ1Eb3
Mashal Sports releases schedule for second part of PKL 8

Mumbai: Mashal Sports has announced the second part of the ongoing vivo Pro Kabaddi League with next 33 matches to be played from 20 January to 4 February. The event will be broadcast live every day from 7:30 p.m onwards on Star Sports network and Disney+ Hotstar. Out of 132 matches, PKL season 8...

Television TV Channels Sports
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/17/img_17012022_181200_800_x_800_pixel.jpg?itok=AkvpBSLa
The Q announces influencer-led comedy show ‘Hasi Ka Hahakaar’

Mumbai: Hindi GEC The Q has announced its first original for the year "Hasi Ka Hahakaar" with Gaurav Gera as the host. Premiering on 22 January, the scripted reality comedy series will feature popular comedy influencers and artists as guests. The show will air every Saturday and Sunday at 7:30 p.m...

Television TV Channels GECs

Sign up for our Newsletter

subscribe for latest stories

* indicates required