Movies

Inox brings Asia Cup 2022 matches live on cinema screens

The 15th edition of the Asia Cup 2022 will begin on 27 August.

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Mumbai: Inox Leisure is geared up to give Indian cricket fans an exceptional stadium-like experience by broadcasting Asia Cup 2022 matches live on cinema screens.

The 15th edition of the Asia Cup 2022, which will be played in the UAE, will begin on 27 August with the finals scheduled on 11 September. Inox will broadcast all Team India matches live at multiplexes in over 30 cities across India.

Inox's initiative to screen live matches will be a boon for fans who want to experience stadium energy in a carnival-like setting in a safe and hygienic environment.

The air-conditioned comfort of the cinema hall will enhance their overall cricket viewing experience. While watching the matches, fans will be able to enjoy INOX's extravagant food combinations and delectable gourmet options served at the multiplexes.

Inox Leisure chief operating officer Anand Vishal said, "This Asia Cup 2022, Inox is all set to welcome the cricket fans to this unparalleled and stadium-like experience across the country. With this unique initiative, our aim is to provide our patrons with the feeling of pulsating energy as if they were in the stadium itself."

He added, "We are waiting to welcome cricket fans to our cinemas to come and watch the Asia Cup matches together on our giant screens, with fantastic surround sound, which will create an atmosphere like no other. Cricket is a religion in India, and the Asia Cup is one big festival, and we are delighted to bring the cricket action to the big screens at the Inox cinemas."

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