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COVID-19 not to impact quarter registers much: INOX

The ongoing crisis because of the spread of the novel coronavirus COVID-19 has been impacting global businesses adversely. In India, several places, including Delhi, Bangalore, and Maharashtra, have taken actions like shutting down malls and cinema halls to control the epidemic that has taken more...

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INOX celebrates Women’s Day in a truly filmy style

MUMBAI: India’s leading cinema chain, INOX, curated a special campaign for Women’s Day 2020. The campaign invited its patrons and social media followers, especially women, to thank their women friends in their lives in a filmy style. The campaign encouraged them to participate and tag their friends...

MAM Marketing MAM
INOX deploys Dolby Multichannel Amplifiers

MUMBAI: Cinema chain INOX Leisure Limited (INOX) today extended its strategic partnership with Dolby, a leader in immersive entertainment experiences to provide the best in class cinema solutions. With Dolby Atmos screens already present at INOX multiplexes across the country, INOX today announced...

MAM Marketing MAM
INOX quirks up Valentine’s day with #HonourTheCorner

MUMBAI: INOX Leisure Ltd, one of India’s leading cinema chains, crafted a unique campaign to know the views of its patrons on the ‘corner seats’ in the cinema auditoriums for Valentine’s Day.  The brand took it on itself to ask its audience some fun and quirky questions related to corner seats and...

MAM Media and Advertising Ad Campaigns
How PVR is revolutionizing community movie-viewing in India

India is often the land of contradictions. For everything that is true about India, its opposite is also equally true. It’s no wonder then that despite producing the highest number of movies in the world, India’s screen density remains one of the lowest in the world. 

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