Peppa Pig and George have created unforgettable memories for children during their visit to India this summer for their cricket campaign #PeppaPlaysCricket. From teamwork, trust building to sportsmanship – kids experienced everything cricket with their favourites for two whole months! And with...
MUMBAI: As the country is engaged in one of the biggest cricketing events of 2019, Bingo!,the snacks brand from ITC Ltd, announced release of “Come on India, Dikhado!” song, using the iconic cheer from the classic cricket anthem from the late 90’s. “Come on India!”cheer, which resonated with the...
While the country was keen to catch every detail of the Assembly Election 2019 during the last two months, it’s now time to turn to the ICC Cricket World Cup 2019. Public broadcaster Prasar Bharati run DD Sports will introduce dual streams for the first time during the tournament, PB CEO Shashi...
The Shapoorji Pallonji Group, a global diversified organization integrated corporate social responsibility and employee engagement to break the preconceived ideas about the capabilities of the differently abled, with the ‘Breaking Barriers Olympics’.
Global media rights for cricket topped US$1 billion for the first time in 2018 and will likely top US$2 billion in 2021, according to a new report published today by Media Partners Asia (MPA).
