MAM

Priyanka Chopra Pantene's new global ambassador

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/12/21/Priyanka-Chopra.jpg?itok=i3cvWE1N

MUMBAI: Pantene, a leading hair care brand, has welcomed the superstar and Bollywood actress Priyanka Chopra as their newest global brand ambassador. Joining an esteemed roster of strong women around the globe such as Selena Gomez, Ellie Goulding, Gisele Bundchen, Priyanka adds another feather to her cap by becoming the first Indian actress to represent the brand globally.

Pantene stands for ‘Strong is Beautiful’ and Priyanka Chopra embodies this by inspiring women across the globe with her inner strength and beauty. She will be the face of Pantene’s new campaign celebrating the Brand’s biggest breakthrough in 30 years.

Commenting on her association with the brand, Priyanka said, “A favorite around the world, I love that Pantene celebrates and advocates that being strong is beautiful". She adds, "Inner Strength is as important for hair as it is for life. Strong hair can handle anything! Pantene with its new and improved formula has given me thicker, stronger hair allowing me to endure any hair damage and experiment with different styles!"

Priyanka’s lustrous hair has received its fair share of worldwide fame, with many proclaiming that her hair deserves ‘an Emmy’ of its own! “Yes, I do get that a lot wherever I go. As we all know, your hair needs regular, proper care. With the new Pantene, one can get just that! It’s more than just a shampoo; it strengthens and nourishes hair right from the root to the tip. All that strength and nourishment wrapped up in your daily wash? What more can your hair ask for!”

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/24/Aashirvaad-Atta-With-Multigrains.jpg?itok=f3-QH0uF
ITC Ltd.'s Aashirvaad Atta with Multigrains releases its new campaign ‘Happy Tummy for a Happy You’

MUMBAI: Aashirvaad Atta, the market leader and one of India’s most trusted atta brands has released their new communication campaign ‘Happy Tummy for a Happy You’ for its Multigrains variant. Aashirvaad Atta with Multigrains is high in fibre which aids digestion, improves gut health and keeps the...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/24/Sonia-Notani-02.jpg?itok=2hl-61Mp
IndiaFirst Life Launches Its Unique Campaign #YeTohCertainHai

Mumbai: IndiaFirst Life Insurance Company Limited (IndiaFirst Life), a joint venture between Bank of Baroda, Andhra Bank and Warburg Pincus, has launched a unique campaign titled #YeTohCertainHai, which stems from the proposition of ‘Because Life Is Full of Certainties’. The campaign was bolstered...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/24/thm8.jpg?itok=LoiVo6NO
Likee collaborates with I Am Desi World to promote new music video

New Delhi:  Likee, the pioneering global short video creation platform from Singapore based BIGO Technology has collaborated with I Am Desi World to promote a new music video. Launched in 2017, I Am Desi World is a group of 5 quirky singers, and the band has gained its popularity for making...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/24/carvan_0.jpg?itok=n_xDEumC
Saregama dedicates Carvaan to the bravehearts of our country

Mumbai: No sacrifice is bigger than theirs, No courage is bolder than theirs, No duty is greater than theirs. On the occasion of the 71st Indian Republic day, Saregama launches a limited edition Carvaan dedicated to the real heroes of our great nation.   Carvaan salutes the undying spirit of the...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/24/embassy.jpg?itok=7vYlcidq
Embassy Services runs a road safety awareness campaign

India accounts for 12 per cent of the world’s road deaths. In 2018 alone, the World Health Organization (WHO) estimates that almost 300,000 people died due to road accidents in the country. This number remains astonishingly high in comparison to other countries where the use of motor vehicles is...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/24/tata.jpg?itok=ulMNShhV
TATA Capital urges millennials to make 2020 their year of financial responsibility

MUMBAI: As an extension to its brand campaign #CountOnUs, Tata Capital, the financial services arm of the Tata Group has launched a video campaign urging Millennial and GenZ India to make the most of 2020. The campaign consists of a video conceived around the idea that there are 11 more months for...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/24/sanju.jpg?itok=Ah6AdbUV
Sanju Menon appointed as COO of Publicis Ambience and Publicis Beehive

MUMBAI: Publicis Worldwide today announced Sanju Menon as the new chief operating officer of Publicis Ambience and Publicis Beehive. He takes over the charge from Paritosh Srivastava, who was elevated to the role of managing director of L&K Saatchi & Saatchi. Menon will be looking into the...

MAM Media and Advertising People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/24/lava.jpg?itok=orxD7KyB
LAVA sparks off behaviour change campaign with #SendItBack against fake forwards

MUMBAI: One of India’s largest mobile handset brands, Lava International, today announced the launch of its Republic Day campaign- #SendItBack. The hard-hitting campaign video highlights the ongoing menace of fake forwarded messages that create panic and fuel acts of violence. It urges all mobile...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/24/alex.jpg?itok=Ny1dS5fm
ACG appoints Alexander Robertson as chief marketing officer

MUMBAI: ACG Group, the world’s only integrated offering end-to-end manufacturing solutions for the pharmaceutical industry today announced the appointment of Alexander Robertson as the new chief marketing officer for the Group.

MAM Media and Advertising People

Sign up for our Newsletter

subscribe for latest stories