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Vidnet 2019 to discuss how to engage the OTT consumer

While user acquisition comes in the priority list of over-the-top players in India, maintaining consumer engagement also seems to remain a challenge. Although a number of new users are flocking to OTT platforms, many of them don’t stay on the platform for long.

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Vidnet 2019 to discuss OTT ecosystem, conduct masterclasses with leading industry names

The over-the-top (OTT) ecosystem in India has evolved rapidly in the last two-three years attracting large international players along with the growth of home-grown ones. Amid the OTT buzz in the media and entertainment industry, is again ready to host a conference bringing all...

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ALT Balaji announces Dhimaner Dinkaal – its first Bengali original

The clear message that came out of’s second VIDNET was that you have to have exclusive or original programming. And delivering it in India’s regional languages – well that is something OTT players will have to do if they want to get granularity in their traction.

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