TV ratings


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Advertisers vs Broadcasters: The battle for weekly TV ratings

Aegis Group plc chairman India & CEO South East Asia Ashish Bhasin does not mince his words when he says. "In the next 24 to 48 hours many broadcasters are going to be getting cancellation notices from advertisers for spots booked with them.

MAM Media and Advertising Media Agencies
Trai seeks industry's views on TV ratings system

MUMBAI: In an effort to create a reliable television rating system, the Telecom Regulatory Authority of India (Trai) today issued a paper to deal with issues of establishing an accreditation mechanism for the rating agency and methodology of audience meas

MAM Marketing MAM
TV ratings: NBA wants independent audit

NEW DELHI: Though the Broadcast Audience Research Council (Barc) is expected to give out its first report by March 2014, the Government has been urged by the News Broadcasters Association (NBA) to set up a third party audit.

MAM Marketing MAM
Zee Entertainment Q3 net up 179 per cent at Rs 958 million

MUMBAI: Having gained market share in the TV ratings game, Zee Entertainment Enterprises Ltd. (ZEEL) is seeing a surge in earnings with third-quarter consolidated revenues growing 53 per cent to touch Rs 4.18 billion. Net profit also saw robust growth for the fiscal third quarter ended 31 December...

Television TV Channels GECs

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