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Binge app sees traction from non-metros- DAS 2, DAS 3 cities: Tata Sky’s Pallavi Puri

Pay TV meanders along in India, even as the near future will expectedly watch digital adoption accelerating at a rapid pace of disruption. The legacy direct-to-platform (DTH) players are taking note of the shift in consumer habits to keep up with the trend. Tata Sky has been one such player to...

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Tata Sky unveils its newly revamped music service, Tata Sky Music

Aligned with its new brand purpose to make tomorrow better than today for its subscribers, content distribution, and Pay TV platform Tata Sky on Thursday unveiled its revamped music service offering, Tata Sky Music.

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Tata Sky Binge app now available on smartphones

Leading Pay TV platform Tata Sky has extended the benefit of its pioneering OTT content aggregator service, ‘Tata Sky Binge,’ to mobile with the introduction of Tata Sky Binge Mobile app.

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DTH segment expands its subscriber base by 1.01 mn in 2020

The direct-to-home (DTH) subscriber base in India has reached a base of around 70.99 million in 2020, according to the Indian Telecom Services Performance Indicator Report October-December 2020 published by the Telecom Regulatory Authority of India (TRAI).

DTH DTH Operator
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Negligible content investment for the urban viewer segment: Tata Sky's Harit Nagpal

The pay-TV industry in India has been highlighting the regulatory overburden in the industry for some time now. The players have been battling several legal issues, the amended new tariff order (NTO 2.0) being the most discussed one.

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