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BARC week 22: Dettol products top list of brands

12 Jun, 2021

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Lizol tops BARC's week 21 list of top brands.

05 Jun, 2021

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BARC week 20: Star Plus tops the list of Hindi GEC pay platforms

29 May, 2021

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COVID-19 effect: Dettol Toilet Soap tops BARC list in week 20

29 May, 2021

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Indian sports viewership rides on expensive cricketing properties

In the media industry, the saying goes that if there is viewership, there are advertisements. However, this doesn't seem to be the case for the sports genre, if one were to go by BARC India's 2019 annual report.

Television TV Channels Sports

27 Mar, 2020

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Social govt ads, toilet soaps most advertised during festival

While spikes in viewership could be fuelled by unplanned happenings and topical events, there are special events where television plays the role of a common entertainer for the entire family through collective television viewing.

MAM Marketing Brands

24 Oct, 2018

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The Content Hub 2020 - Highlights Day 2

06 Mar, 2020

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The Content Hub 2020 Cinema Masterclasses - Highlights

05 Mar, 2020

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The Content Hub 2020 Digital Masterclasses - Highlights

05 Mar, 2020

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The Content Hub 2020 - Highlights

04 Mar, 2020

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