Report on Shemaroo

Times Now, CNBC TV18, Awaaz & Aaj Tak retain genre leadership

MUMBAI: Times Now remained the undisputed leader in the English News space. CNBC TV18 continued to dominate the English Business News space.

According to week 3 of Broadcast Association Research Council (BARC), Aaj Tak remained the number one channel in the Hindi News space both in rural and urban markets.

CNBC Awaaz ranked number one in the Hindi Business News genre.

English News

Times Now continued to lead with 699 Impressions (000s). India Today Television grabbed the second slot with 295 Impressions (000s) while CNN News18 took the third position with 218 Impressions. BBC World News with 206 Impressions (000s) and NDTV 24x7 with 193 Impressions (000s) took the fourth and fifth position, respectively.

English Business News

CNBC TV18 was at the number one position with 238 Impressions (000s) followed by ET Now at the second spot with 192 Impressions (000s). NDTV Profit and NDTV Prime was at the third position with 51 Impressions (000s). BTVi was on the fourth spot with 15 Impressions (000s). CNBC TV 18 Prime HD sustained at the fifth place with 2 Impressions (000s).

Hindi News

Aaj Tak stood at the first spot with 115902 Impressions (000s) as followed by India TV at the second position with 99470 Impressions (000s). Zee News took the third position with 91522 Impressions (000s) followed by ABP News at the fourth position with 88020 Impressions (000s). India News took the fifth position with 70134 Impressions (000s).

Hindi News Rural 

Aaj Tak dominated the rural market with 52553 Impressions (000s). India TV with 44284 Impressions (000s) took the second berth. India News grabbed the third position with 39303 Impressions (000s). Zee News took the fourth place with 39150 Impressions (000s) followed by ABP News with 38163 Impressions (000s) at the fifth position.

Hindi News Urban 

Aaj Tak stood at the number one position in the urban market with 63350 Impressions (000s) followed by India TV at the second position with 55186 Impressions (000s). Zee News took the third position with 52372 Impressions (000s) followed by ABP News at the fourth position with 49858 Impressions (000s). News Nation took the fifth position with 40901 Impressions (000s).

Hindi Business News

CNBC Awaaz continued at the number one position with 937 Impressions (000s). The second spot was taken by Zee Business with 761 Impressions (000s).

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