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India’s Premier English Business & News Channel, BTVI on the election results day has smashed the competition and emerged as India’s most viewed business and news channel yet again, ahead of CNBC TV-18 and ET Now. BTVI garnered 53% market share on the counting day on 23rd May 2019, while CNBC...
Despite all the hullabaloo about digital cannibalising TV, the rapid rise of digital platforms hasn’t had a negative impact on traditional news viewing for now. In fact, the two consumption modes have complemented each other, enhancing the reach of content and news pieces to an ever wider audience...
DD India held onto its second position in the English news genre in BARC India week 4 data.
Network18 has appointed Shilpa Shetty as national revenue head - display - business news cluster. Shetty brings with her 18 years of rich experience as a sales professional with a demonstrated history of working in the broadcast media industry.
The news genre has entered its peak time – election season. All news channels including Hindi, English and regional have started their election-based programming from the exit polls that took place on 7 December 2018. Election coverage is like the bread and butter for news channels since this is...
