Television

Sports genre becomes top gainer in Chrome DM week 12, 2020

The genre grew by 0.49 per cent.

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MUMBAI: Sports genre has become the top gainer in week 12, 2020 of Chrome Data Analytics and Media data. The genre grew by 0.49 per cent. In this genre, DD Sports channel gained the highest OTS with 98.6 per cent in all India 1 lakh+ market. 

OTS is the actual census-based, percentage connectivity of a channel spread across 86 million homes, reported by Chrome Data Analytics & Media,  spread across Analog cable, digital, cable and DTH. The same is updated and reported to 400+ channels on a daily basis in Chrome Track 2.0.

This week, infotainment genre gained second position and grew by 0.28 per cent in all India 1 lakh+ market. In this genre, Animal Planet channel gained the highest OTS with 90.9 per cent. Hindi news channel stood in the third position by gaining 0.26 per cent in HSM excluding 1 lakh markets. DD News secured the highest OTS with 99.6 per cent.

Hindi movies genre stood in the fourth position in HSM excluding 1lakh market and grew by 0.06 per cent. B4U Movies channel gained the highest OTS with 87.1 per cent. 

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