BARC Data: Mirror Now enters the top five in English news

MUMBAI: Times Network’s Mirror Now broke into the top five list of All India Broadcast Audience Research Council’s (BARC) week 22 ratings in the English News genre. While Aaj Tak led the charts in two Hindi news markets, Arnab Goswami’s Republic TV continued to dominate the English news market.

English News

Republic TV retained its numero uno position with 822 impressions (000s) sum compared to 1155 impressions (000s) sum last week. Times Now found itself on second spot with 764 impressions (000s) sum compared to 905 impressions (000s) sum. India Today Television captured the third position with 418 impressions (000s) sum compared to 398 impressions (000s) sum last week. CNN News18  at fourth garnered 214 impressions (000s) sum compared to 296 impressions (000s) sum last week. Mirror Now replaced NDTV 24x7 in the top five with 182 Impressions (000s) sum.

English Business News

CNBC TV18 maintained the top spot with 451 impressions (000s) sum compared to 401 impressions (000s) sum last week, followed by ET Now with 188 impressions (000s) sum. BTVI and CNBC TV18 Prime HD were at third and fourth positions respectively with 53 impressions (000s) sum and 33 impressions (000s) sum.

Hindi News (U+R)

Aaj Tak retained its top slot with 95274 impressions (000s) sum as compared to 100503 impressions (000s) sum. Zee News was at the second position with 95022 impressions (000s) sum compared to 96385 impressions (000s) sum, followed by India TV at the third position with 83897 impressions (000s) sum as compared to 83346 impressions (000s) sum.

News18 India and ABP News were at the fourth position and fifth positions after interchanging spots with 72014 impressions (000s) sum and 67013 impressions (000s) sum respectively.

 Hindi News Rural

Aaj Tak also led the Hindi news rural market with 39544 impressions (000s) sum. India TV and Zee News were at second and third position after interchanging the positions with 35728 impressions (000s) sum and 34257 impressions (000s) sum respectively.

News Nation and ABP News were at fourth and fifth position after interchanging the slots with 30952 impressions (000s) sum and 30435 impressions (000s) sum respectively.

Hindi News Urban

Zee News led the genre with 60764 impressions (000s) sum compared to 60332 impressions (000s) sum last week, followed by Aaj Tak at second position with 55729 impressions (000s) sum. India TV,  News18 India and ABP News were at third, fourth and fifth spot with 48169 impressions (000s) sum, 45286 impressions (000s) sum and 36578 impressions (000s) sum respectively.

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