Television

Colors Kannada ramps up its primetime line-up, launches Majaa Bharatha & Hoo Male

Majaa Bharatha Season 4 and Hoo Male to go on air on 7 and 16 November respectively.

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2020/11/02/coloes.jpg?itok=CYERFq8k

MUMBAI: Colors Kannada has strengthened its primetime line-up with the addition of two new shows – Majaa Bharatha Season 4 and Hoo Male – in the non-fiction and fiction category respectively.

Majaa Bharatha Season 4 is set to go on air on 7 November at 9 pm and will be telecast over weekends. In addition to this, Hoo Male, an unpredictable story of ambitions and emotion will debut on 16 November at 9 pm and will air Monday to Friday.

With a new brand ethos, Banna Hosadagide, Bandha Bigiyagide, Colors Kannada is introducing these two programmes to spread love and humour amongst its viewers during these challenging times. 

Viacom18 Kannada entertainment cluster business head Parameshwar Gundkal said, “Colors Kannada has always been ahead of the curve in the Kannada entertainment space. We have focused on telling stories in the most compelling and relatable manner which our viewers can resonate with. With our new brand ethos, we innovated and adapted to the new normal by resuming content of our existing shows, despite the challenges. We are delighted to yet again satiate entertainment needs and air our new shows Majaa Bharatha Season 4 and Hoo Male. With renewed energy and excitement, we are hopeful that these shows will surely make an impact in the 9 pm primetime slot.”

With Dhruti Masala as a special partner, now in its fourth season, comedy talent show Majaa Bharatha will provide Kannadigas with an opportunity to entertain viewers with epic comedy content. Hosted by Bhoomi Shetty, the participants will be judged by ace Kannada music director and singer Gurukiran and actor Rachita Ram. Actor Harshit Raj will also showcase his comic skills in a never seen before avatar.  Hoo Male, on the other hand, is a fiction show centered around college-going Lahari who is the only daughter of a single mother with serious political ambitions. The story revolves around Lahari’s secret love affair and her mother’s attempt to get her married to a highly influential politician, who is a widower with a child.

With the launch of these two shows, Colors Kannada strengthens its 9 pm primetime slot.  In addition to this, on 31 October the channel launched a new celebrity cookery show, Chat Corner. Powered by Goldwinner Cooking Oil, India Gate Basmati Rice, Aachi Gulab Jamun Mix and with TTK Prestige Swach pressure cooker as a Special Partner, the program will air at 12 pm on Saturdays and Sundays.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/23/img_23012021_134655_800_x_800_pixel.jpg?itok=qkboorCF
Barc week 2: Star Plus, Colors & Sony Sab continue to remain top three channels on pay platform

MUMBAI: Star Plus, Colors, and Sony Sab have continued to remain in the list of top three channels on pay platform in week two (Saturday 9 January 2021 to Friday 15 January 2021) of Broadcast Audience Research Council of India (BARC) data. &TV, too, has retained its hold on the number 10 slot...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/23/img_23012021_134006_800_x_800_pixel.jpg?itok=yynQywJc
TRP scam: Bombay HC refuses to transfer Partho Dasgupta to private hospital

NEW DELHI: Taking cognisance of Taloja jail’s medical officers assurance that they would continue treating alleged TRP scam accused former BARC CEO Partho Dasgupta in accordance with the JJ Hospital discharge note, the Bombay HC has refused to intervene in his transfer to the prison. 

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/23/img_23012021_124242_800_x_800_pixel.jpg?itok=VCcl3_U0
BARC week 2: Dettol Antiseptic continues to lead the brand list

MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 9 January and 15 January 2021. The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/23/vfx.jpg?itok=c2_0UpDf
The small screen's growing romance with VFX

Visual effects-laden shows have always captured audience interest on television, be it mythological serials like Ramayana or Jai Shree Krishna or the earliest superheroes shows like Shaktimaan.

Television Production House Fiction
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/22/times.jpg?itok=A9ctmwZB
TRP scam: Times Network to take legal action against BARC

L'affaire TV ratings continues. In yet another sudden turn in the TRP manipulation case, the Times Network is gearing up to take legal action against the Broadcast Audience Research Council (BARC) for allegedly colluding with Republic TV to misreport viewership ratings and giving the channel "undue...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/22/republic.jpg?itok=uLV0POyu
Republic Media to run exclusive series on forces ‘India's Bravehearts’ around Repubic Day

Mumbai: As India gears up for the celebration of its 72nd Republic Day, Republic Media Network brings to you an exclusive broadcast series from the valley of Kashmir.

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/22/od.jpg?itok=HdTxb6Uz
Odisha leaps ahead with India’s first Women’s T20 tournament

BHUBANESHWAR: With the resumption of live sports in the country, Indians are lining up for a shot of cricket. And what better way to energise the nation in these Covid times than with the most dynamic and exhilarating format of the game – the T20. Leading the way in this direction is the inaugural...

Television TV Channels Sports
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/22/sare.jpg?itok=jmQawFZl
Saregama PAT triples in third quarter of FY 2021

BENGALURU: Indian music label and movie studio Saregama India Ltd (Saregama) reported more than 200 per cent (201.5 per cent) Y-o-Y (year-on-year) growth in consolidated net profit after tax (PAT) for the quarter ended 31 December 2020 (Q3 2021, quarter or period under review) as compared to the...

Television TV Channels Music and Youth
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/22/isl.jpg?itok=8guOnyQh
Hero ISL sees uptick in viewership, fans keep the momentum high

MUMBAI : Cricket is indeed big in India. Globally, however, it’s football and football all the way, and the willow game has a long way to go before it catches up with it.  In India, in times of Coronavirus and cricket, soccer has been holding its own, especially with the seventh India Super League...

Television TV Channels Sports

Sign up for our Newsletter

subscribe for latest stories

* indicates required