Television
Report on Shemaroo

News18 India rebrands 'Danke Ki Chot Par'; challenges status quo

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/11/09/avinash-kaul-800x800.jpg?itok=wg3R895l

New Delhi, 09 November 2016: Network18 Group has renamed its Hindi general news channel as News18 India. The channel will today unveil a new brand identity, logo and tagline along with a refreshed on-air look. The new avatar of the channel will be revealed at 6.57 pm tonight with the main objective to create a distinct position for itself in the Hindi General News category. The channel’s digital presence will also be revamped with the launch of a newly designed news18india.com

Speaking on the re-launch, Avinash Kaul, Managing Director, A + E Networks | TV18 and President - Strategy, Product & Alliances, said, “We are not just rebranding the news channel, we are also putting into action an entire philosophy, a fresh approach focused on hard hitting journalism. There is constant need to innovate and stay relevant in the rapidly changing news environment. Through this refresh initiative, we intend to capture the viewer’s interest and also ensure impact through our news stories. Today, the viewers are overloaded with choices and information. In the midst of all this clutter, we are trying to create differentiation and relevance for our viewers and are confident about the change that we are actioning.”

In the lead-up to the rebranding, the channel has strengthened its editorial team, introduced new anchors and launched new shows and formats. The refresh will build on this momentum with more impactful content, fresh packaging, and new studios adding to the experience being provided to the viewers.

Prabal Pratap Singh, Consulting Editor, News18 India spoke regarding the new identity of the channel: “Our news channel has seen tremendous energy over the past few months. We have broken several big stories and I feel repositioning ourselves with the tagline “Danke Ki Chot Par” aptly captures the spirit of what we are trying to achieve. Going forward, the channel will continue to ask even more pointed questions with an aim to challenge the status quo. Editorially, the thrust will be on constructive criticism and we will leave no stone unturned to ensure that our passion for fearless journalism results in positive impact on society.”

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/01/tpr.jpg?itok=r_FGpK4y
TRP scam: Enforcement Directorate to file chargesheet this month

MUMBAI: The Mumbai police's unearthing of a ‘fake TRP’ (television rating points) scam last year sent shockwaves through India's media industry, with top TV news channels accusing each other of fudging their ratings. The Mumbai police has alleged that a few media houses bribed households where BARC...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/01/zee.jpg?itok=_F5zqvjI
Zee's Indian Pro Music League ropes in eight sponsors

MUMBAI: India’s first-ever music league, the Indian Pro Music League (IPML), recently aired on Zee TV and streamed on Zee5, to much fanfare. A clutter-breaking reality format innovation, IPML has received an overwhelming response from leading brands across categories who have come onboard as...

Television TV Channels GECs
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/01/sunil_lulla.jpg?itok=tIJ5-8Fc
No crisis for BARC, our data is proved & authentic: Sunil Lulla

NEW DELHI: As the Broadcast Audience Research Council (BARC) continues to battle the controversy surrounding its TV viewership ratings, its chief executive officer Sunil Lulla asserted that the issue has become a matter of the past, and the agency’s data remains true, reliable and authentic.

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/01/barc_0.jpg?itok=qpvCKA08
TV viewership up 9% in 2020, ad volumes surge 34% in second half: BARC India

MUMBAI: The television industry witnessed unprecedented highs and lows in 2020, or the year that shall not be named. From record viewership, new category leaders, to diminished ad revenue and stiff competition from upstart OTT players – TV Land saw it all and emerged stronger for it. Now, the...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/01/sony.jpg?itok=_y-EE8AA
Sony BBC Earth concludes fourth edition of ‘Feel Alive Hours’

MUMBAI: Yet another season of inspiring young minds has concluded with Sony BBC Earth’s flagship school engagement program, Feel Alive Hours. Over the last three editions, this pioneering initiative travelled to schools across India and rekindled the joy of being closer to nature through positive,...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/01/img_01032021_130623_800_x_800_pixel.jpg?itok=RNnzpJgG
9X Media onboards Alok Nair as chief revenue officer

MUMBAI: With Pawan Jailkhani deciding to depart from 9X Media, the company has brought on Alok Nair to take over as chief revenue officer. Nair, who has made the move from his entrepreneurial venture White & Blue Media, will report to 9X Media MD Pradeep Guha. He will work in tandem with 9X...

Television TV Channels Music and Youth
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/01/as.jpg?itok=R-eFqp3j
Golden Globes 2021: The Crown reigns, Nomadland is best picture

After a two-month delay, the 78th annual Golden Globes finally took place on Sunday, February 28, giving the industry something to celebrate while also reflecting the reality we inhabit. The awards went bi-coastal this year, most winners accepted their trophies from the safety of home, and the...

Television TV Channels Movie Channels
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/01/bai.jpg?itok=lfiT62XP
Julie Pizzi named president, Bunim/Murray Production

Veteran producer and long-time executive Julie Pizzi has been named president, Bunim/Murray productions. The news was announced by Endemol Shine Holdings president and CEO & Banijay chairman of the Americas Cris Abrego.

Television Production House Fiction
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/01/sou.jpg?itok=kllQRGhU
Decline in appointment viewing doesn’t mean a show isn’t doing well: Nikul Desai

Nikul Desai is mainly known for directing non-fiction shows like Comedy Circus, Rising Star, and his latest venture, Taare Zameen Par. He began his career under the supervision of his paternal uncle Vipul D Shah, the co-founder of Optimystix Entertainment.

Television Production House Fiction

Sign up for our Newsletter

subscribe for latest stories

* indicates required