Television

Zee Cinemalu celebrates 3 years of undisputed entertainment

Zee Cinemalu has earned the highest-ever ratings in the Hyderabad market

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2019/09/03/Zee%20Cinemalu.jpg?itok=puiPXABe

Over the years, Zee Entertainment Enterprises Limited’s Zee Cinemalu celebrates yet another year of entertaining its Telugu Cinema lovers as the channel completes three years on 4th September. Launched by the Megastar Chiranjeevi, who unveiled the logo, Zee Cinemalu began its journey with ‘Dil Pai Super Hit’ as its brand tagline and became the first movie channel to introduce the concept of World Television Premieres, giving a fresh offering to movie lovers. Zee Cinemalu scattering to 50.8 Million viewers week on week in AP & TS. Zee Cinemalu’s strength continues to lie on its archive of movies for the younger generation.

Zee Cinemalu gained the highest ever ratings achieved by any movie channel in the Hyderabad market with BARC India ratings of 416 GRPs in wk22’19, scoring a milestone of 300 GRPs in Urban in the same week. This sets a new benchmark in the television industry as the only Telugu movie channel to achieve this feat. The channel witnessed a growth of 26% and moved from 148 in FY18 to 186 in FY19 and has seen a growth of 31% in FY 20 and moved from 186 in FY19 to 243 GRP’s in FY20 in Urban.

The channel has been entertaining audiences with evergreen hits and with latest titles in various genres like Family, Drama, Comedy, Horror and Thriller. In the process, Zee Cinemalu has successfully occupied a special space in the hearts of all Telugu audience across the state. The Zee Cinemalu HD variant launched on December 31, 2017 continues to deliver the best viewing experience enabled with this technology to their ardent viewer.

Commenting on the 3rd year anniversary, Anuradha Gudur, Business Head, Zee Telugu and Zee Cinemalu has said, “A successful 3-year feat of having set unparalleled standards in the industry is definitely our highlight for the year. We are pleased with the growth that reflects our efforts in developing the channel only further. At Zee Cinemalu we are always looking at newer avenues to keep our audiences engaged. On this truly momentous occasion, we reiterate our commitment to offering only best in class entertainment that will be loved by Telugu audiences”.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/25/barc.jpg?itok=5LYQzb_l
Screentime of sports celebrities grew in IPL 13 ads, says BARC

MUMBAI: IPL 13 was the much-needed break that enlivened Indian audiences from the Covid2019 pandemic-induced gloom. While the tournament was played in the UAE, it saw scores of brands advertising during the game to reach out to their audiences. This year, the league clocked over 400 billion viewing...

Television TV Channels Sports
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/25/ipl.jpg?itok=1NImH8wc
IPL has 86 million fans in India: Ormax Media study

MUMBAI: Chennai Super Kings (CSK) is the IPL team with the biggest and most hardcore fanbase, a study by Ormax Media has revealed. With 26.8 million fans, the MS Dhoni-led CSK has emerged as the strongest franchise, as per the findings of the IPL Franchise Fans report, based on a research conducted...

Television TV Channels Sports
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/25/edit.jpg?itok=3iE2UnXw
Editors Guild constitutes legal advisory panel on media freedom

<p>NEW DELHI: The Editors Guild of India has constituted a legal advisory panel that will advise and work with it on important issues pertaining to press freedom. It shared in a statement that the panel will help the Guild craft responses to the complex web of civil and criminal laws that are...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/25/com.jpg?itok=rpxyrceR
Comcast-owned Sky signs deal with eOne

MUMBAI: Sky, Comcast’s European pay-TV giant, has entered into a “long-term” partnership with Entertainment One to give its customers in the UK and Ireland access to hundreds of Hasbro’s films. The deal includes nearly 200 titles from eOne’s library, such as the Twilight saga and Dallas Buyers Club...

Television Production House Post Production
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/25/vn.jpg?itok=KEcvf-2o
Cartoon Network India serves up ‘The Tom and Jerry Show’ with an Indian tadka!

MUMBAI: Cartoon Network’s long-running, classic chase comedy, The Tom and Jerry Show, is now available in India with ‘Badle tevar aur flavour’! For the first time ever, the iconic show has been dubbed with Hindi, Tamil and Telugu commentary, bringing the duo’s legendary tales to Indian kids in a...

Television TV Channels Kids
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/25/chrom.jpg?itok=6j7F0dzK
Chrome DM week 46: Business news genre emerges as top gainer

NEW DELHI: Business news genre is the top gainer for week 46, 2020 of Chrome Data Analytics and Media data. The genre clocked a marginal growth of 0.36 per cent. In this category, CNBC Awaz has gained the highest OTS with 81.9 in the HSM excl < 1 market. OTS is the actual census-based percentage...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/25/star.jpg?itok=VsJyF1FR
Star India scores Cricket South Africa media rights till 2024

Strengthening its cricket portfolio, Star India has acquired the media rights to Cricket South Africa (CSA) till the end of the 2023/24 cricket season across Asia, Middle East and North Africa.

Television TV Channels Sports
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/25/prabhu_chawla.jpg?itok=JTKYdvKs
Prabhu Chawla returns to India Today Group

New Delhi: In a major development, India Today Group has brought back veteran journalist Prabhu Chawla as editorial consultant for TV Today Network. He will be starting with the group from 1 December 2020. He will be seen weekly on Aaj Tak where he will be interviewing the most prominent...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/24/piya-naam-ka-diya.jpg?itok=u4-x9L9l
Synpronize enters into multiple key African content deals in Ghana, South Africa, and for pan-Africa

Nitin Michael and Hasnaa Descuns, co-founders of Synpronize, a Dubai-based content distribution and production company, announced that multiple program deals were entered into for Africa with eTV, Onua TV, and StarTimes. 

Television Production House Film Production

Sign up for our Newsletter

subscribe for latest stories

* indicates required