MAM

×

Bajaj Finserv drives awareness around its EMI Network

Bajaj Finserv drives awareness around its EMI Network

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2018/07/02/bajaj.jpg?itok=lbocQnVG

MUMBAI: Bajaj Finance, the lending arm of Bajaj Finserv has launched the digital campaign to drive awareness around its EMI Network.

The campaign aims towards highlighting the wide range of product categories on the platform along with instant and hassle-free financing options.

The new campaign takes forward the brand proposition of Bajaj Finserv towards making consumer’s life pursuits hassle-free. It builds on the brand’s endeavour to offer best-in-class shopping experience to its consumers through a no-cost EMI option on a gamut of products ranging from electronics, appliances, smartphones, home décor, groceries to fashion, travel, fitness, sports and lifecare.

The film has been conceptualised and executed by LEO Burnett, Mumbai. Digital videos supported by related content will be targeted across all digital platforms. The campaign will be live till 10 August 2018.

Bajaj Finserv’s EMI network is India’s fastest growing EMI Network that brings together hassle-free payment options and over 60,000 stores spread across 1300+ cities in India. This robust network of sellers offers its customers the option to buy over 1 million products in over 30 categories on easy EMIs. This includes consumer durables, digital products, lifestyle products and new categories like groceries, holiday packages and lifecare surgeries like bariatrics, knee replacement and hair transplant.

The Bajaj Finserv EMI Network Card works like a pre-approved loan and comes with no hidden charges. Offered through Bajaj Finance Limited, it allows payments through No Cost EMIs – which means no more exorbitant interest. Currently, there are over 7.1 million Bajaj Finserv EMI Network card-holders.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/24/mumbaui.jpg?itok=jjEVG89d
How brands celebrated Janmashatami on social media

MUMBAI: The whole country celebrated the festival of Janmashatami on Saturday with much fanfare. From dahi handi competitions on streets to intimate celebrations at homes, people revered Lord Krishna’s birth. Some of the brands took to social media to mark the special day. Here are a few creatives...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/24/11.jpg?itok=IG4JPpZ3
My11Circle has a great innings with Sourav Ganguly onboard; gives cricket fans the chance of a lifetime to engage and play with their favorite player

MUMBAI: With an objective to give every cricket fan the best experience of fantasy cricket in India, My11Circle, one of India’s best fantasy cricket platforms, recently brought ex-cricketer and former Indian team Captain Sourav Ganguly onboard as itsbrand ambassador.Proving to be a valuable...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/23/bkt.jpg?itok=049-UwPD
BKT becomes official global partner of LaLiga with 3-year agreement

MUMBAI: BKT and LaLiga have entered into an agreement that will see BKT become “Official Global Partner of LaLiga”. The partnership takes immediate effect and will run for three years until the end of the 2021/2022 season. “LaLiga stands for excellence and is a synonym for football with a capital ‘...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/24/ZOYA.jpg?itok=MKB4Lfyr
ZOYA - A Tata Product introduces "Rhapsodie"

ZOYA from the House of Tata, presents Rhapsodie, an artistic collection characterized by delicate fluid designs and fascinating rare stones. It is inspired by the celebrated techniques of haute cuisine, reimagined into enticing forms of haute joaillerie.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/24/India_Circus.jpg?itok=znC5VUWP
Contemporary-chic lifestyle brand "India Circus" opens 1st store in Kolkata

The launch party of India Circus by Krsnaa Mehta, a Godrej Venture was hosted last evening by Mr. Swarup Dutta, in the presence of Mr. Krsnaa Mehta, Founder & Executive Director, India Circus, a Godrej Venture. Through the outstanding success of this high-octane evening, India Circus reaffirmed...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/23/parle.jpg?itok=8YGT5Xuc
No job losses yet, Parle senior category head Mayank Shah clarifies

MUMBAI: Parle Products Pvt Ltd, a leading Indian biscuit maker was in controversy because of the news spread on the layoff of over 10,000 workers due to the slowing economic growth and falling demand in the rural heartland which could cause production cuts.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/23/kinetic.jpg?itok=omfnq75t
Kinetic India powers Tata CLiQ Electronics campaign

MUMBAI: Kinetic Worldwide is a leading global player in the out-of-home (OOH) media industry and has successfully executed creative campaigns for a number of its clientele. Yet another success story is the Tata CLiQ Electronics campaign.

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/23/asian.jpg?itok=rxzQUi_5
Asian Paints launches ‘Where The Heart Is - Season 3’

MUMBAI: There’s a big difference between a house and a home. While a house can be an expensively decorated sprawling spread, located in a prime area, it’s a home that carries within it the dreams, memories, and warmth of those who dwell in it.

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/23/likee.jpg?itok=Qu1zAcsM
Likee creates guinness world record for its Independence Day campaign

MUMBAI: Likee, the pioneering global short video creation platform from Singapore based BIGO Technology has won the Guinness World Record for creating the 'Largest online video album of people waving a flag in India' during its 'No matter where I am, #IAMINDIAN' campaign. More than 1 lac Indians...

MAM Marketing MAM

Sign up for our Newsletter

subscribe for latest stories