Digimaze bags performance marketing mandate for Superkicks and Hush Mattress

Digimaze bags performance marketing mandate for Superkicks and Hush Mattress

To craft marketing campaigns with the objective to scale up and increase revenue.


Mumbai: Right on the onset of winning mandates for Covifind and LoveLocal, Digimaze on Thursday announced that it has bagged performance mandate for Superkicks and Hush Mattresses.

Hush Mattresses is a brand that is known to supply different types of mattresses, from memory foam to orthopedic mattresses. Digimaze will primarily focus on creating performance marketing strategies that will help Hush Mattresses build its digital presence while collecting its own customer base and diverting them to its website along with a fast-moving marketplace like Amazon.

According to Superkick’s mandate, Digimaze was partnered to take charge of designing campaigns and engaging audiences on its website using performance marketing. "This move will boost Superkick’s ability to offer some of the best sneakers not just on their website but also in other market spaces," said the statement.

"Digimaze is delighted to win mandates for Superkicks and Hush Mattresses. With this win, we intend to make Superkicks synonymous with sneakers and streetwear in India," stated Digimaze CEO and co-founder Vatsal Rajgor. "This is possible only by the adoption of innovation, tech, and intensive research methodologies which will achieve incredible results. With Hush Mattresses, we plan to establish a strong presence of the brand on Amazon and help it scale its operations and increase its revenue.”

“Digimaze is an agency which is known for its well-defined expertise in terms of performance marketing strategies and building brand presence online," said Superkicks CEO Sangeet Paryani on the business association. "Given the fact that we operate in a niche industry, our aspirations in the agency are to adapt and tweak their approach for us. We anticipate the results to be better than our expectations.”