Mirum to provide marketing cloud services to Careers360

Mirum to provide marketing cloud services to Careers360

It will be responsible for onboarding and implementation of Salesforce Marketing Cloud solution.

Mirum

NEW DELHI: WPP Group’s digital marketing solution agency Mirum India will be responsible for implementing Salesforce Marketing Cloud services for Careers360, a leading educational products and services company.

Mirum India EVP Mihir Karkare said, “Mirum is a Salesforce go-to partner for Marketing Cloud implementations in India and has a great experience in implementing marketing automation solutions in the edtech space. We are excited to work with Careers360 and eager to collaborate with them on this project.”

Careers360 is a data-enabled and technology-driven company which integrates data with user-generated preferences to build prediction and recommendation products for students to explore and achieve career plans. Careers360 currently covers 25,000+ colleges, 250+ courses and has over 250 products.