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WPP acquires e-commerce agency Corebiz

WPP has announced that it is acquiring Corebiz, a Latin American e-commerce agency specialising in VTEX implementation. It is one of the largest enterprise digital commerce platforms in the region. 

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Essence bags integrated media mandate for Plum

A global data and measurement-driven media agency WPP’s GroupM, Essence has won the integrated media mandate of beauty brand Plum in India. Essence will work on this mandate out of their Mumbai office. 

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WPP partners with Ukrainian govt to support economic recovery

Mumbai: Creative transformation company WPP and the Ukrainian government established a cooperation to entice investment and support Ukraine's economic recovery. Ukraine minister of culture and information policy Oleksandr Tkachenko discussed the forthcoming campaign in a session with WPP CEO Mark...

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Apollo Tyres mandates Mirum, a WPP agency, to create & release the latest campaign

Apollo Tyres has launched an awareness campaign  #RacingHeartsSince1909 for  Vredestein in India. The campaign, which is created and launched by Mirum, a WPP agency,  is all set to get the hearts racing!

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Epic Games, WPP partner to accelerate innovation for clients in the metaverse

WPP and Fortnite developer Epic Games on Thursday announced a new partnership to deliver a new era of digital experiences for brands in the metaverse, according to a press statement.

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