Hiring in India picks up 35% from April to June: LinkedIn

2X applications per job role by professionals from January to June 2020

NEW DELHI: While the world continues to navigate different stages of the coronavirus, LinkedIn’s Economic Graph team has been closely monitoring the pandemic's disruptive impact across the global labour market. These findings are crystallised into the LinkedIn ‘Labour Market Update’, which highlights the hiring rate in India, overall hiring sentiment across industries, competition for securing jobs, and the top jobs and skills in demand. Findings show that there has been a significant hiring rebound as the country started 'unlocking' and more people returned to work. However, the pace of these gains are expected to slow down given the continued economic uncertainty.

1.    Between early-April to end-June, hiring increased by 35 percentage points: In India, hiring declines reached a low of below -50 per cent year-on-year in April, before starting to slowly recover.  The hiring sentiment stands at -15 per cent year-on-year as of the end of June. As risks of second-wave of infections emerge, some states have imposed lockdown measures again. Given this uncertainty, the recovery is expected to remain fairly flat in the coming weeks. 

*The analysis looks at the year-on-year changes in hiring rate, which is a measure of hires divided by LinkedIn membership. The analysis was conducted for the period of 11th Feb to 30th June 2020.

Data also suggests that the gap between hires for males and females has narrowed from about 40 percentage points in February to around 30 percentage points in June.

This trend is observed across all sectors except for Manufacturing, Finance and Software & IT.

2.            Competition for jobs is heating up: Competition for jobs has doubled compared to 6 months ago, with the average number of applications per job posted on LinkedIn increasing from around 90 in Jan 2020, to 180 in June 2020.

3.            Recreation & Travel and Retail professionals are more likely to look for jobs in a different sector, compared to the pre-COVID period: Compared to the pre-COVID period, data suggests that job seekers who are currently in the affected sectors (such as recreation & travel) are 6.8 times* more likely to look for jobs in a different sector, compared to pre-COVID times. Data further suggest that those in the retail sector are 2.4 times* likely to apply for a job in a different sector. The analysis looks at how job seekers in different industries are adapting to changes and adjusting their jobs search strategy.

*The measure here calculates the likelihood that a member in a certain sector has applied for a job in a sector different to their own in June 2020 (post-COVID) compared to June 2019 (pre-COVID). A score of 2 here would suggest that a member in Industry A is twice as likely to apply to a job in an industry outside of Industry A. 

4.            The demand for disruptive skills tops the charts in June 2020: The Labour Market Update also highlights roles that are in demand today and are expected to remain relevant in the near future. These roles have the greatest number of job openings on LinkedIn, have seen steady growth over the past four years, pay a liveable wage, and require skills that can be learned online.

These are the top 5 in-demand jobs and skills:

1.    Jobs: 

·         Software Engineer

·         Business Development Manager 

·         Sales Manager 

·         Business Analyst

·         Content Writer

2.            Skills:

·         JavaScript

·         SQL 

·         Sales Management 

·         Team Leadership 

·         Recruiting

Follow Tellychakkar for the consumer facing news & entertainment

Latest Reads
Digital Refresh wins digital mandate for Adani Wilmar

NEW DELHI: Digital Refresh Networks has secured the digital mandate for consumer essential brands, Adani Group for Kings Oils, Alife, and Fortune Suposhan’— a CSR initiative undertaken by Adani Wilmar Group. The account was won following a multi-agency pitch and will be handled out of the agency’s...

MAM Media and Advertising Account
Ranjan Bargotra on his time at Crayons Advertising

NEW DELHI: After spending 34 years in the branding & advertising industry, and 24 heading The Crayons Network, Ranjan Bargotra called it quits in 2020. His long-stint at the agency saw him leading teams handling big accounts like Kajaria, Apollo, Kohinoor, Fortis, SBI, Air India, and political...

MAM Media and Advertising People
Why marketers are quite unfazed by lack of TV news TRPs

NEW DELHI: The temporary halt that the Broadcast Audience Research Council (BARC) put on the issuance of the television rating point (TRP) of news channels three months ago is not bothering the marketing fraternity much. The observation was made by an elaborate panel consisting of some of the top...

MAM Marketing MAM
RB relaunches Colin with the added benefit of germ removal

RB (Reckitt Benckiser), relaunched Colin, India’s No.1 glass and household cleaner brand in an all-new avatar today. The iconic Colin brand has been relaunched by RB India keeping in mind the current requirements of the Indian consumer. The new Colin not only delivers on its impeccable shine...

MAM Marketing Brands
Infidigit bags SEO mandate for

NEW DELHI: Infidigit has won the SEO mandate for, a health and fitness business. The Bengaluru-based start-up offers digital and offline offerings including fitness training, healthy meals, mental well-being, and primary care. As part of the mandate, Infidigit will extend its extensive SEO...

MAM Marketing MAM
Bottle Openers wins the digital mandate for the Jaipur Literature Festival 2021

Bottle Openers is a full-service digital agency specializing in ‘Creative Performance’ that smartly integrates design with technology to showcase the brand’s communications with a streak of creativity. Backed by industry stalwarts from the best of Indian digital agencies, they operate with a...

MAM Marketing MAM
All-new MG Hector 2021 says ‘It’s a Human Thing to Evolve’

NEW DELHI: Following the launch of the all-new MG Hector 2021, MG Motor India has now joined hands with Cheil India to drive a nationwide, 360-degree marketing campaign. The campaign, named It’s a Human Thing to Evolve, builds on the idea of MG Hector’s It’s Human Thing and captures the internet...

MAM Marketing MAM
Urban Company appoints Abhinav Tyagi as SVP - marketing

NEW DELHI: Urban Company (formerly UrbanClap) has brought on Abhinav Tyagi as SVP - marketing. The appointment is in sync with the company’s efforts to invest in and attract world-class leadership to further accelerate business growth. An alumnus of the Delhi College of Engineering and IIM...

MAM Media and Advertising People

Sign up for our Newsletter

subscribe for latest stories

* indicates required