MAM

Dentsu Aegis Network appoints Deven Dharamdasani as CEO, SVG Media

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2019/08/12/Deven-Dharamdasani.jpg?itok=Uy5ThwMh

MUMBAI: Dentsu Aegis Network India has promoted erstwhile COO Deven Dharamdasani to the new role of CEO, SVG Media. The network took the decision following the sad and sudden demise of Anurag Gupta, former CEO - SVG Media, in July this year. Additionally, Nitin Sabharwal, former chief business officer – SVG Columbus, has now been elevated to Chief Operating Officer.  

Deven is a veteran in setting up and operating Internet businesses across emerging markets. He has been instrumental in consolidating and diversifying SVG’s legacy in Mobile and Desktop across global footprints including Dubai, Singapore, Indonesia, China, Korea and Bangladesh amongst others.

For the past decade, he has been deeply involved with the efforts to drive digital marketing growth globally through advocacy and innovation. He played a key role in the process of incubating Seventynine (a successful video advertising platform), which merged under SVG Media in 2014. 

On his elevation, Deven Dharamdasani said, “Nobody can fill in the void that Anurag has left behind. However, we will put in all our efforts and see to it that Anurag’s vision for SVG Media is met with.”

Adept at developing innovative products for advertisers to solve both digital and offline inefficiencies across industries, Nitin’s forte lies in providing unique solutions to clients. Commenting on his role, Nitin added, “I will continue to spearhead Columbus India and be responsible for driving growth and operations across its advertisers.” 

Ashish Bhasin, CEO, Greater South, Dentsu Aegis Network and Chairman & CEO India said, “Anurag’s passing is a deep and a shocking loss for SVG, for DAN and for the entire Digital fraternity.  Deven, Chirag, Ashwani and Nitin are integral to SVG and they understand and resonate with Anurag’s vision for the agency. I wish them all the luck and look forward to SVG’s growth under their vigilant leadership.”

Meanwhile, SVG Media’s Mobile business will continue to function under Chirag Shah, CEO, SVG Mobile.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/16/all.jpg?itok=5CaoBfzl
What agencies find lacking in a brand’s communication brief

Some may say that advertising is dead while some may refute the claim. However, what definitely is not dead is the agency-client relationship, which is built of sour-and-sweet tractions and successes. Anyone would agree that there have been as many unsuccessful campaigns as there have been...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/rainshine.jpg?itok=IVhrr6hO
Rainshine launches two new shows on Audible Suno, an Amazon Company

MUMABI: Rainshine Entertainment, a leading entertainment company that creates diverse and iconic content for Indian and global audiences, announced a strategic expansion into the digital audio space through podcasts. The company set the wheels in motion with the launch of two new podcasts on...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/anushree.jpg?itok=hCQCsl2h
Gemius Design Studio wins creative, digital mandate for 'The Secret Ingredient'

MUMBAI- Gemius Design Studio- 360 Degree marketing and branding agency won a creative digital mandate for 100 per cent natural and organic beauty brand ‘The Secret Ingredient.’ The mandate includes building brand awareness and strengthening the brand's market presence by highlighting its existing...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/hooq.jpg?itok=w3sauCqh
HOOQ announces new partnerships at Asia TV Forum 2019

MUMBAI: HOOQ, Southeast Asia’s leading on-demand service announced a series of partnerships at Asia TV Forum 2019 held in Singapore last week, further cementing its position as the entertainment platform built in Asia, for Asia. HOOQ is partnering with Outdoor Channel, Mediacorp, TechStorm and ONE...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/sanjay..jpg?itok=v6b9EPkr
UFO Moviez reinforces cinema advertising offering

UFO Moviez, India’s largest digital cinema distribution network and in-cinema advertising platform with 3600+ screens across 1200+ cities, has unveiled a new brand identity, which is intended to explicitly represent the company’s core business offering i.e. cinema advertising and add value to its...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/asian.jpg?itok=s_uEH4i0
Asian Paints Presents Fibre Ulla Ultima Protek: NEW TVC - Josettan's Classroom

Homes in Kerala tell a story of tradition, beauty and magnificence, clearly the most important asset for people of Kerala and to keep it beautiful they need the best. Vagaries of weather in Kerala expose the houses to two of the biggest problems in Exterior that is Villal (crack) and Paayal (algae...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/Myntra.jpg?itok=Q5MNVT_e
Myntra Launches Luxury Fashion brand, Pernia's POP-UP SHOP ahead of the wedding season

Mumbai: Myntra announces the launch of ‘Pernia’s POP-UP SHOP’, the luxury fashion store for men and women offering exclusive designer merchandise from leading names in the world of fashion. With this association, Myntra will now offer a range of designer wear for women from over 25 leading Indian...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/CenturyPly.jpg?itok=yfqot2-h
CenturyPly pledges towards a healthier life with their new campaign #HardcoreHappySoul

National :  Pledging towards a healthier society, CenturyPly announced their digital campaign #HardcoreHappySoul on Facebook and Instagram. With this campaign, CenturyPly aims to encourage the fitness enthusiasts to get more people into the habit of fitness by motivating them to take up a 10 days...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/gurp.jpg?itok=Sql0WbgQ
Digital promotions & Kingfisher’s popularity to lead Ultra Witbier in craft beer segment

Traditionally known to be a whiskey and rum market, India, in the past few years, has developed a fine taste for beers as well. They have started differentiating and accepting that beer, amongst the larger alco-beverage offerings, offers refreshment in a far more suitable manner across a larger...

MAM Marketing Brands

Sign up for our Newsletter

subscribe for latest stories