MUMBAI: To reach out to the less fortunate children in India, Chevrolet India as a part of the corporate social responsibility (CSR) mission of “Driving a Better Tomorrow” along with One World Futbol Project recently announced the donation and delivery of 20,000 footballs to marginalised and underprivileged children in India, especially those who cannot afford and maintain a football.

The unique initiative kicked off with the donation of 91 footballs to Sankalp School in Gurgaon — a school for underprivileged children, run by Gurgaon-based NGO Sankalp Welfare Society.

“Many of these children are growing up in less privileged circumstances where sometimes a game of football could lighten up their lives by teaching them the true meaning of team spirit and fair play,” said, GM India president and MD Lowell Paddock.

 “The joy that comes from playing football can help lift their spirits and replace despair with hope. Chevrolet’s founding sponsorship of One World Futbol Project is intended to spark a worldwide movement to give children a pathway out of poverty and despair with the benefits that fitness, sport and teamwork can bring – something we call the ‘Power of Play’,” added Paddock.

“It’s our pleasure to work with Chevrolet India to support the donation and delivery of One World Futbols -- first to Sankalp School and then throughout the rest of India with Slum Soccer,” said One World Futbol Project CEO Arnold Ambiel. “The spirit of this joint collaboration will allow us to bring the power of play to more children throughout India than any of us could have done alone. And seeing the joy on the children’s faces on Children’s Day makes all these efforts worthwhile.”