BENGALURU: The countdown for many an ad agency has already commenced. The Ad Club of Bangalore’s Big Bang Awards function will be held tonight at the Jaya Mahal Palace Hotel in the garden city.

The Ad Club Bangalore has started many new categories over the past few years, including Health Care, Digital, PR and Mobile advertising. Recognising the ever growing media options, the ad club has a separate set of media awards which have become extremely popular. It has also instituted awards for young achievers, creative persons under 30, etc. to recognise and nurture their creative abilities and to offer them a platform to showcase their talent.

The Ad Club Bangalore has roped in Bangalore Mirror as the lead partner; Suvarna Plus as the regional TV partner, Fever 104 FM as the official radio partner; Getty Images as the Image partner; Kinetic as the OOH partner; Suvarna News 24x7 as the news channel partner; Netcore as the mobile marketing partner; Inox as the multiplex partner; Ebeam as the LED display partner; and DNA as the event partner.

In keeping with the global trend, the Bangalore Ad Club has tied-up with Global Best Awards, US to make the Big Bang awards online from this year.