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Cornitos expands business ops with e-commerce website

The brand aims to initiate pan-India delivery by August.

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NEW DELHI: Snack brand Cornitos has announced the launch of its e-commerce website, with an aim to offer easy and safe accessibility to its customers.

The decision has come at a point of time when business across verticals are witnessing a dip in the sales as manufacturing and distribution were halted due to ongoing Covid2019 crisis. The website is LIVE and the delivery orders will be shipped within Delhi-NCR. The brand aims to initiate pan-India delivery by the month of August.

According to the company’s spokesperson, all the products will be delivered with all safety precautions i.e., sanitation of packages, cashless payment and contactless delivery.

However, the brand’s products are also available in retail, e-retail and modern trade stores and on all e-grocery across platforms, but the disruption in the supply chain during lockdown severely affected the distribution channel. The brand has realised that this would be the new normal and pursuing an e-commerce strategy was not just an option, but absolutely crucial. Thus, the decision was made and the new strategy has been adopted to diversify the business channel.

GHFPL MD Vikram Agarwal said, “We are really excited to launch Cornitos website as it is the easiest and the safest platform for our customers to buy our products. Cornitos, as a brand has always worked for its customers and in this crucial time it was vital for us to think about their health and safety."

Agarwal also said, “During lockdown, the company was flooded with queries from consumers about the availability and delivery of their products. We have reformed our business model and website launch is a part of our post Covid2019 strategy. This one-stop shop approach makes it easier for us to delight our customers with the entire array of delicious flavors and products.”

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