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Cinthol won't go hyper-aggressive with offers: GCPL's Urshita Nema

India’s famous soap brand Cinthol, owned by Godrej Consumer Products Ltd (GCPL) is gearing up its effort to connect to consumer for its freshness portfolio as the heat after monsoon kicks in. The popular brand held an interesting day filled with fresh adventure, in association with the cricket...

MAM Marketing Brands
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Dabur India appoints Amit Burman as chairman

MUMBAI: FMCG major Dabur India Ltd today announced the appointment of Amit Burman as the company's chairman in place of Anand Chand Burman. Amit Burman has been elevated to the position for five years with effective from 19 July. “Amit Burman vice chairman of the company has been appointed as...

MAM Media and Advertising People
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Togglehead bags Yardley london's National digital mandate

As a part of its commitment towards ensuring a strong presence in the digital sector, Yardley,a  premium personal care brand, has appointed Togglehead,a leading independent digital agency  in Mumbai to handle its digital duties.

MAM Marketing MAM
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Access, language variety, local partnerships to drive next billion subscribers

Despite the overwhelming growth of the OTT sector, players still need to pay more focus on issues such as content discovery, distribution, partnerships across verticals. The Future of Video India 2019 organised by Asia Video Industry Association (AVIA) hosted a session on “Capturing the next...

iWorld Over The Top Services
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HE Advanced Grooming launches the new summer disruptor HE MAGIC DUO

HE, the Advanced Male Grooming Brand of the FMCG major Emami Limited launches ‘HE Magic Duo’, a unique category disrupting innovation to expand the brand’s portfolio in the zero gas perfume space.

MAM Marketing MAM

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