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Kids' channels and Children's Day programming

For kids’ channels, Children’s Day is the most important day of the year. Despite not raking in any special reach or viewership, channels yet air special episodes for their young audiences.

Television TV Channels Kids
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Discovery Kids' eyes top 3, improved time spent with 'Fukrey Boyzzz'

Discovery Kids is all set to achieve its goal to be in the top three positions of the kids' genre and probably address the issue of time spent on the channel with the strategic launch of Fukrey Boyzzz. In an interaction with Indiantelevision.com.

Television TV Channels Kids
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OTT has been favourable for animated content

Much of the Indian TV market is ruled in one way – the broadcasters keep IP rights for the shows and not the production houses. The scenario is the same for Hindi GEC or kids or lifestyle shows.

Specials Event Coverage Content Hub
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Discovery Kids aims 35% reach with English audio feed

The kids channels have finally woken up to the importance of animation in regional languages. Tamil, Telugu, Bengali and Malayalam are the existing languages that are working quite well in the overall industry as well as in the kids segment.

Television TV Channels Kids
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Discovery Kids begins Tamil, Telugu feeds

MUMBAI: Discovery Kids has announced that it is targeting to expand its reach in the states of Tamil Nadu, Andhra Pradesh and Telangana with the launch of Tamil and Telugu language feeds. The Tamil feed has already been introduced starting 24 March while the Telugu language feed will be launched...

Television TV Channels Kids

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