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Google most influential brand: Ipsos study

Ipsos, an independent market research company controlled and managed by research professionals, has released a study on Most Influential Brands (MIB) in India. Affluent Indians have chosen their winners. Google has emerged as the MIB of circa 2017.  

MAM Marketing Brands
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Patanjali to move food park after UP govt denies permission

MUMBAI: Baba Ramdev led Patanjali Ayurved Limited moved the FMCG sector entirely with ‘ayurvedic and natural’ products. The company announced in 2016, that it will build a mega food park in Uttar Pradesh, India. However, in a latest twist to the story, Patanjali will now have to shift its planned...

MAM Marketing Brands
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And now a nationalistic SIM card, courtesy Patanjali

MUMBAI: A swadeshi SIM card! Well, that was just waiting to happen, if we discount the other telecom services in India. So, after a slew of FMCG products, comes the co-branded service from Patanjali group, of course with a government-controlled telecom operator as a partner: swadeshi samridhhi (...

iWorld Telecom
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MIB clears TV channel applications; Rathore calls for stakeholder meets

NEW DELHI: Within days of Rajyavardhan Rathore given independent charge of the Ministry of Information and Broadcasting (MIB) by the PM Modi-led government after removal of his senior Smriti Irani, the organisation has been galvanised into action. What’s more, important issues are being discussed,...

Regulators I&B Ministry
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Day 1 at Goafest 2018 sees Baba Ramdev make major announcements

GOA: They say the advertising sector is for hardcore creative people and by working round the clock all year, one needs an escape from it now and then. Goafest is one such adverting event that brings together all the creative minds in the industry to celebrate, sit back and enjoy three days in the...

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