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M&E sector witnessed 24% degrowth in 2020: FICCI & EY report

KOLKATA: Following a pandemic hit year, the Indian media and entertainment (M&E) sector declined by 24 per cent to Rs 1.38 trillion in 2020, compared to Rs 1.82 trillion in 2019. However, the allied sector is already seeing recovery with improvement in revenues for most segments in the last...

Television TV Channels News Broadcasting
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Siddhi hates Shiva, a mnemonic that left the nation intrigued

MUMBAI: Colors recently launched Bawara Dil, a hateful love story of two individuals with strikingly contrasting personalities. Siddhi (played by Kinjal Dhamecha) and Shiva (played by Aditya Redij) are like fire and ice, fate binds them in a holy matrimony, but they vow to destroy each other’s life...

Television TV Channels GECs
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Ikea's ideal Indian family: One that shares the load at home

NEW DELHI: Swedish home furniture giant Ikea has pegged India as its next frontier of growth and is leaving no stone unturned to position itself as a viable and competitive alternative to the unorganised furniture businesses that are predominantly preferred by the masses. To this end, the brand has...

MAM Media and Advertising Ad Campaigns
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TV steps out again with out of home advertising

MUMBAI: Ad and marketing budgets were already shifting from TV to digital but the pandemic has further accelerated the process. Broadcasters were mindful about allocating their money towards TV promotions; as revenue inflow slowed mid-2020, TV channels refrained from making a splash on out of home...

Television TV Channels People
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Nabendu Bhattacharyya moves on from Milestone Brandcom

NEW DELHI: Nabendu Bhattacharyya, an industry veteran with more than two decades of experience in the Indian out-of-home (OOH) space, has decided to move on from his current role as CEO and MD of Milestone Brandcom, the India-based OOH specialist agency from the house of dentsu international. He...

MAM Media and Advertising Out Of Home

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