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The year the telecom sector quaked

An interplay of myriad factors contributed to India’s telecom industry witnessing both turmoil and revolution in 2017. Consolidation was the buzzword as some of the largest telecom operators merged even as Reliance Jio Infocomm Ltd (RJio) emerged as a frontrunner for Reliance Communications’ (RCom...

Specials Year Enders
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Airtel & Karbonn launch affordable smartphones for aspiring India

MUMBAI: In order to strengthen its presence in the ongoing telecom battle, Bharti Airtel will launch two new Android-powered 4G smartphones in partnership with Karbonn Mobiles.

MAM Marketing MAM
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Vodafone India modernises for IoT-ready future

MUMBAI: Internet of Things (IoT), the technology that connects any digital device to your phone, is one of the hottest buzzwords in the technology industry this year. Telecom operator Vodafone India has marked itself as the first brand to undergo this evolution in India by asking consumers to be...

MAM Marketing Brands
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Guest column: Ads that didn't work!

The advertising sector is expected to be a sophisticated and creative one. Creative heads spend hours ensuring the advertising is ‘done right’. Yet, year after year, we come across ads that fail to make any mark and instead end up being called as dunce.

MAM Media and Advertising AD Agencies
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Dentsu appoints Rahul Sengupta as CCO

Dentsu India, the full-service communication agency from Dentsu Aegis Network, has brought in Rahul Sengupta as the chief creative officer (CCO).

MAM Media and Advertising Account

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