Marzdi Kalianiwala

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BookMyShow targets Hindi audience in new ad

MUMBAI: Online entertainment ticketing platform BookMyShow is back with a television commercial, especially targeted at Hindi speaking markets, just in time with Salman Khan and Katrina Kaif starrer Tiger Zinda Hai hitting theatres last week.

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BMS & PVR empower you to pick movies that play in theatres

MUMBAI: BookMyShow (BMS) has joined hands with PVR Pictures for Vkaao, a web-platform that enables individuals to choose the films that play in their local cinemas.

iWorld Video On Demand
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BookMyShow brings Publicis co Starcom on board as media partner

MUMBAI: Publicis company Starcom has won the media mandate of BookMyShow. The mandate includes print, television, radio, cinema and outdoor.

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BBH India is BookMyShow's creative partner

BookMyShow has appointed BBH India (Bartle Bogle Hegarty India) as its creative strategy & advertising agency partner as part of which BBH India will now spearhead the development of business-driven marketing campaigns and concepts for BookMyShow.

MAM Media and Advertising Account
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ItzCash gets bullish on DTH, cable, movie and mobile bookings

MUMBAI: Essel group company and digital payments facilitator ItzCash generates around 20 per cent to 22 per cent of its Rs 3,000 crore business from satellite cable / DTH recharge by subscribers for Dish TV. Now the company has set itself a scorching growth target of 42 per cent per annum as it...

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