Hindi GEC


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BARC India week 29: Sony Sab moves to 2nd position in urban HSM

MUMBAI: In the week 29 of BARC India ratings, Sony Sab became the second leading channel in urban HSM of Hindi GECs. The channel was seen at 4th position of the pay platform. Last week the channel was at third position in urban HSM.  Dangal continues to lead the rural HSM and was number one channel...

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Chrome DM week 29: English movies is most benefitted genre

English movies genre has grown 11.86 per cent in week 29 of Chrome Data Analytics and Media. In this genre, Warner Brothers gained the highest OTS with 44.7 per cent in the six metro markets. OTS  is the actual census-based percentage connectivity of a channel spread across 81 million homes, as...

Television TV Channels Viewership
BARC week 28: Hindi GEC observes no changes

MUMBAI: In week 28 of BARC India's ratings, no changes were observed in the Hindi GEC urban + rural Hindi speaking market (HSM). Dangal was leading in the urban + rural segment of Hindi GECs with 760323 weekly impressions (000s). Star Plus, Zee TV, Sony Sab, Colors, Sony Entertainment Television,...

Television TV Channels Viewership
Sony Sab’s Neeraj Vyas on brand repositioning, TRAI tariff order effect and content pull from consumers

Amid the ongoing flux in the broadcasting industry post the implementation of the new tariff order (NTO), Sony Sab which is perceived as a “living room channel” aims to strengthen its position as a brand which has content to offer everyone in the family.

Television TV Channels GECs
BARC week 26: Dangal TV retains leadership position in Hindi GEC

There has been no major change in Broadcast Audience Research Council India (BARC) data for week 26 of 2019. While &TV emerged as the new player in the space of Hindi Urban GEC in week 25.

Television TV Channels Viewership

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