Haresh Nayak

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#BillboardSpeaks' objective was to tell people that we missed them: Posterscope's Haresh Nayak

MUMBAI: “Hey there, Good to see you, it was lonely out there, now that you are back we can talk.” Did you see this digital billboard while you were on your way to work? If yes, then it was meant to grab your attention. Posterscope never ceases to amaze people with its innovation. Recently, when the...

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Media Minds: Posterscope South Asia group MD Haresh Nayak talks about 11-year long journey on anniversary

OOH advertising is probably the starting point of the advertising culture. From hand-drawn paintings to physical and digital installations, this mode of talking to the consumer has evolved in the past many decades. One of the top names functioning in this industry has been Posterscope, from the...

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Sandeep Sawant to lead Hyperspace & Smart City at Dentsu Aegis Network

MUMBAI: Hyperspace India, the shopper marketing agency under Dentsu Aegis Network has appointed former Madison Retail paradigm’s deputy general manager, Sandeep Sawant to lead the operations. In this role, he will report to Posterscope - South Asia group MD Haresh Nayak. Sawant joins Hyperspace...

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Dentsu Aegis Network restructures rural marketing under Hyperspace

Dentsu Aegis Network recently announced the restructuring of its Rural Marketing under its shopper marketing agency, Hyperspace. This development has been introduced in the light of opening avenues for brands to create a shopper experience in the emerging markets.

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DAN’s data sciences division launches ‘Hyperlocal Insights’ for OOH

The data sciences division of Dentsu Aegis Network (DAN) India has announced the global launch of ‘Hyperlocal Insights’ with an aim to provide a deep location-based understanding of audiences around a certain given radius to help in Out-of-Home planning. 

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