Haresh Nayak

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Dentsu Aegis Network restructures rural marketing under Hyperspace

Dentsu Aegis Network recently announced the restructuring of its Rural Marketing under its shopper marketing agency, Hyperspace. This development has been introduced in the light of opening avenues for brands to create a shopper experience in the emerging markets.

MAM Media and Advertising AD Agencies
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DAN’s data sciences division launches ‘Hyperlocal Insights’ for OOH

The data sciences division of Dentsu Aegis Network (DAN) India has announced the global launch of ‘Hyperlocal Insights’ with an aim to provide a deep location-based understanding of audiences around a certain given radius to help in Out-of-Home planning. 

MAM Media and Advertising Digital Agencies
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Kingston Technology, InDeed launch ‘Earth Edition’ flash drives on World Earth Day

In a bid to draw attention towards our planet’s current state, Kingston Technology has launched #EarthEditionDrive, which turns the Earth into a USB flash drive that educates and drives people to take action.

MAM Marketing Brands
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Posterscope launches ROOH - Digital OOH Ad Exchange

Posterscope India, the out-of-home specialist from Dentsu Aegis Network, has announced the launch of ROOH (Real Time Out Of Home), a unique planning-buying platform (including programmatic) for digital OOH inventories.

MAM Media and Advertising Out Of Home
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Vivo appoints Posterscope, Laqshya to handle OOH

Handset maker, Vivo,  has appointed Posterscope India and Laqshya Solutions as its out of home agencies. 

MAM Media and Advertising Account

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