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Why do we need sub-franchises of popular shows?

With reality TV shows that have mushroomed over the years becoming a hit amongst the audience, GECs have been quick to adapt to sub-franchises to entertain the viewers.

Television TV Channels GECs
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Stand-up comedian Kapil Sharma is in Forbes India celebrity 100 list

MUMBAI: In a short span of time, stand-up comedian Kapil Sharma has made a place for himself in the industry and in the hearts of many Indians.

Television TV Channels GECs
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Sony's romantic gamble with the 9:30 pm slot

MUMBAI: From 9:30 pm onwards this independence day, Sony Entertainment Television has ambitions to gives to its viewers a breath of fresh air. How? Well! One, the channel launches its new series Kehta Hai Dil…Jee Le Zara and two through this show, it brings back the queen of romance on TV, Sangeeta...

Television TV Channels GECs
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Tips' Race 2 being readied for release on 25 January

MUMBAI: Tips Industries‘ Race 2 was flooded with association and in-film offers from over 15 brands thanks to the ensemble star cast that includes names like John Abraham, Saif Ali Khan, Deepika Padukone, Anil Kapoor and Jacqueline Fernandes.

Movies Hindi
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'Success of a TV channel is to find homogeneity in a heterogeneous market condition' : Sony Entertainment Television VP marketing Danish Khan

Indiantelevision.com‘s interview with Sony Entertainment Television VP marketing Danish Khan

Television TV Channels GECs

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