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BARC week 36: Zee TV moves to 2nd position on pay platform

MUMBAI: Zee TV has regained its second position in week 36 of BARC India ratings on pay platform. Last week Sony Entertainment Television was seen at second position pushing Zee TV to third. The channel has garnered 673175 weekly impressions (000s) sum on the pay platform while in the urban market...

Television TV Channels Viewership
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BARC’s Elbert D’Silva on kids’ viewership trends, NTO impact & category growth prospects

According to BARC India data, Kids’ segment is only three per cent of the overall advertising space on television, with GEC and News channels accounting for the larger pies. However, with Kids’ segment contributing 20 per cent of total viewership on television, there is a great opportunity for...

Television TV Channels Viewership
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BARC week 35: No changes in Bhojpuri, Marathi, Tamil, and Kannada spaces

In week 35 of BARC India ratings no changes were observed in Bhojpuri, Marathi, Tamil, and Kannada segment. Zee Cinemalu which was the new entrant last week got replaced by Star Maa Movies this week at fifth position in Telugu space.

Television TV Channels Viewership
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BARC week 35: SET grabs 2nd position on pay platform

MUMBAI: Sony Entertainment Television bagged second position in week 35 of BARC India ratings on the pay platform as well as in the urban segment. Last week on the pay platform, the channel was at third position. In the urban market last week, the channel moved to second position and continued to...

Television TV Channels Viewership
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BARC week 34: Zee Cinemalu replaces Star Maa Movies in Telugu genre

In week 34 of BARC India ratings, Zee Cinemalu was the new entrant in the top five Telugu channels list. The channel replaced Star Maa Movies at fifth position.This week, Vaicom 18's two regional channel Colors Gujarati and Colors Marathi bagged second positions in their respective markets.

Television TV Channels Viewership

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