MUMBAI: Colors has moved to leading position in week 52 of BARC India ratings from second position in week 51 in urban market. On pay platform, Star Plus continues to hold the first position and Colors continues to hold the second position in week 51 and 52. In urban market, Star Plus and Colors...
Back in the day, a typical morning in an Indian household was incomplete without a cup of tea and a hefty printed newspaper. This might sound primitive to the current generation of digital natives but newspapers were, and, in fact, still are, a key source of news for many people.
It’s taken a while but slowly and steadily the benefits of TRAI’s new tariff order (NTO) is starting to show. Broadcast Audience Research Council (BARC) India data shows that high definition (HD) channels have seen a positive impact and the average time spent (ATS) in the post NTO era.
MUMBAI: Adding another feather to its cap, Star Plus’ new show Yehh Jadu Hai Jinn Ka has topped the viewership charts across all shows on television, as per BARC India’s week 50 ratings. Within a short span of nine weeks of its launch, the show has garnered a dedicated fan following especially...
MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 7 December and 13 December, respectively. The data reflects the top 10 advertisers and brands across genre on Indian television, including OOH screen, (U+R): 2...
