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Eros Now's Smoke MIPCOM screening gets packed house

A packed house turned up to watch Eros Now’s premier of its original Smoke at the Verriere Californie in the famed Palais des Festivals in Cannes, France on 15 October 2018.  The shortened  20 minute version of the 45 minutes per episode had you gripped right from the first frame which showed the...

Television TV Shows Drama Series
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Eros Now to launch original regional web series by early 2019

MUMBAI: Eros Now, the digital arm of Eros International announced its foray into the original content space with its first series Side Hero, with all episodes available for binge-viewing from 24 September 2018. Directed by Rohan Sippy and produced by Ramesh Sippy entertainment productions, Side...

iWorld Over The Top Services
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Eros Now leverages content to create a new culture for viewers

MUMBAI: Amid a cluttered over-the-top (OTT) space in India, Eros Now always faced less challenge than other players to differentiate itself. With Eros International’s deep-rooted history in the film industry, the digital arm played with a specialised strategy since the beginning.

iWorld Over The Top Services
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Eros Now reinforces its promise of non-stop entertainment, anytime anywhere with ‘Bolo Kya Dekhogey’ brand campaign

MUMBAI: Standing true to its promise of satiating viewers’ appetite for non-stop entertainment, Eros Now, India’s premiere video OTT platform, launches its new brand campaign reinforcing its promise of ‘Bolo Kya Dekhogey’. The integrated campaign reiterates Eros Now’s leadership position in the...

MAM Marketing MAM
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OTT players see subscription revenue as India's future

MUMBAI: Most Indian over the top (OTT) and even traditional mediums have assumed that Indian audiences aren't willing to pay for content. But of late, discussions have shown that monetisation is happening at a slow pace. Though the return on investment (RoI) is not for the foreseeable future, the...

iWorld Over The Top Services

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