Ajay Gupte

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Indiantelevision.com strives to decode brand safety in association with BBC World News

Brand safety has emerged as a serious concern for the advertising industry, especially in the past few months, with content on television and web getting more controversial. From racist, misogynist, to inflammatory communal content, various publishers and broadcasters are facing flak from viewers...

Television TV Channels News Broadcasting
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Ajay Gupte talks about the fabulous three years of Wavemaker India

NEW DELHI: It has been three years since two very successful agencies called MEC and Maxus merged to give birth to Wavemaker India. The fledgling venture from the house of WPP’s GroupM already enjoys a market share of anywhere between 12 and 15 per cent, as per reports. Boasting valuable clients...

MAM Media and Advertising People
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Wavemaker India announces key leadership changes

NEW DELHI: In a major rejig, Wavemaker India has announced changes in executive leadership roles. Kishan Kumar MS

MAM Media and Advertising People
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Wavemaker India bags media mandate for Sun Pharma

Sun Pharma today announced Wavemaker India as its media partner. Wavemaker India will manage integrated media mandate for Sun Pharma in India. 

MAM Marketing MAM
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Wavemaker wins e-commerce mandate for Mondelez India

NEW DELHI: Wavemaker today announced that it has bagged the e-commerce mandate for Mondelez India, one of the leading snacking companies in India. As part of the e-commerce mandate, Wavemaker will focus on building and scaling the brand and its products through various e-commerce channel partners.

MAM Media and Advertising Account

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