Mumbai: The leading youth entertainment channel, Zing, is all set to air Cheer Up on 22 August in its popular Hallyu Time slot from 6 p.m. to 7 p.m. on weekdays.
A fascinating teen drama set in Seoul, South Korea, Cheer Up revolves around a group of five high-school students who hail from two school clubs who are always clashing. However, the clubs must collaborate to form a cheerleading squad for greater benefit. This mission brings the five youngsters together, who go through unforgettable misadventures and experience love, heartbreak, pain, and most importantly, friendship like never before.
Zing chief channel officer Arghya Roy Chowdhary shared, "Zing is the most preferred platform for entertaining content, which resonates with GEN-Z’s. Our "apni vibe, apni tribe" mantra matches the ever-increasing popularity of Korean dramas around the world. Airing K-dramas for a while now, our special Hallyu time slot features hit Korean fictional shows, dubbed exclusively in Hindi on Zing. Cheer Up is the latest exciting addition to that slot. We hope that Cheer Up entertains the viewers and reaches new audience demographics across the country."
Zing will amp up the excitement by launching the ‘Hallyu Time Watch and Win’ contest, which will run from 29 August to 9 September. Viewers can win exciting Zing Merchandise by simply watching their favourite K-drama show from 6 p.m. to 7 p.m. every Monday through Friday and answering simple questions!